问答题Practice 7  ● You are the Manager of the Marketing and Sales Department of a Computer Manufacturing Firm. The Managing Director has asked you to prepare a proposal for sales promotion of the new product—computer PC06.  ● Write a proposal for the Managi

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问答题
Practice 7  ● You are the Manager of the Marketing and Sales Department of a Computer Manufacturing Firm. The Managing Director has asked you to prepare a proposal for sales promotion of the new product—computer PC06.  ● Write a proposal for the Managing Director:  ● giving the reasons for writing the proposal  ● suggesting the principal strategy for the proposed promotional activities  ● giving the categories of promotional activity that the policy should cover  ● explaining the promotional activities will be within the total proposed budget and benefit the promotional activities would bring.  ● Write 200-250 words on the separate answer paper provided.

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  • 第1题:

    You are the network administrator for Testking.com. The network consists of a single Active Directory domain named testking.com. The sales department is hiring employees. An OU named TestKingSales is created to hold objects for the new sales department users. Each sales department user has a portable computer. Each portable computer runs Windows XP Professional. The sales department users are responsible for joining their portable computers to the domain. You need to ensure that the computer accounts for the Sales department user's portable computers are created in the TestKingSales OU. You need to achieve this goal without granting any unnecessary permissions. What should you do?()

    • A、Assign the sales department users the Allow - Read permissions for the Computer container.
    • B、Configure the sales department users' user accounts to be trusted for delegation
    • C、Prestage the computer accounts in the TestKingSales OU for the sales department users' portable computers.
    • D、Assign the sales depertment users the Allow - Create all Child Objects permission for the TestKingSales OU.

    正确答案:C

  • 第2题:

    Your network has a single domain with 1,000 client computers that run Windows Vista. You are planning a deployment of Windows 7. Your company has multiple departments.   Only the sales department will use the existing target computers to run Windows 7.   You have the following requirements:Migrate the user state for each user.  Preserve the file system and existing applications for only the sales department computers.    You need to recommend the deployment method that is appropriate for the environment.    Which combination of deployment scenarios should you recommend?()

    • A、 Use the Refresh Computer method for the sales department computers. Use the New Computer method for all other computers.
    • B、 Use the Refresh Computer method for the sales department computers. Use the Replace Computer method for all other computers.
    • C、 Use the Upgrade Computer method for the sales department computers. Use the Refresh Computer method for all other computers.
    • D、 Use the Upgrade Computer method for the sales department computers. Use the Replace Computer method for all other computers.

    正确答案:D

  • 第3题:

    You are the administrator of your company’s network. A user named Paul in the service department has a Windows 2000 Professional computer.  Paul needs to access the files that are in a shared folder on his computer. A local group named Sales has permissions to access the data. Paul is a member of the Sales local group but he cannot access the file he needs.  What should you do? ()

    • A、Grant Paul NTFS permission so that he can access any parent folder to files in the shared   folder.
    • B、Share the Sales folder and grant Paul shared folder permission to access the shared Sales   folder.
    • C、Remove Paul from any other group that has been explicitly denied access to the Sales folder. 
    • D、Delete the Sales local group and recreate it. Add individual user accounts from the Sales   Department back into Sales local group.

    正确答案:C

  • 第4题:

    What is the correct stage in the sales process for a Pre-Sales Technical & Delivery Assessment (TDA)? ()

    • A、Before the first solution design meeting with the customer
    • B、After the solution design proposal is submitted to manufacturing for review
    • C、Once the customer has supplied the solution design specifications to the sales team
    • D、After the solution design is completed and before the proposal is submitted to the customer

    正确答案:D

  • 第5题:

    问答题
    Practice 2   (The candidate chooses one topic and speaks about it for one minute.)  A Promotion: how to develop a promotion program for a new product.  B Recruitment: how to recruit a new sales representative.  C Training: what are the goals of a training program for sales representatives.

    正确答案: 【参考范例】
    If you choose A:
    To develop a promotion program for a new product involves various aspects, each of which requires careful planning. First of all, we should identify the target audience of the program, since different ways of promotion apply to different groups of audiences. As far as the product is concerned, characteristics of it and the brand image should be taken into consideration. Secondly, we must establish a specific communication objective, which will help to find effective ways to arouse customers’ awareness of the new product. As for budget, it should also be taken into fully account. It has to be ensured that the expenditure of the program is within the advertising budget. Thirdly, given the above consideration, communication channels need to be decided. It is vital to select a proper media for advertisements. Since pricing strategy plays a key role in the promotion program, it must be made carefully. At last, make sure to collect information on initial stages in time from the market, which will provides us with the main resources to make an evaluation of the feedback from the market.
    If you choose B:
    Several steps need to be taken in order to recruit a new sales representative. First and foremost, the selection standards need to be set. For instance, what kind of education background should the applicant have? How many years of working experience must he or she has? Criteria of this kind in the preliminary selecting process are very significant. What should draw our equal attention is that the applicant should be a person with an extrovert personality. He or she is expected to be hard-working, convincing and persuasive in order to meet the goal. Next, appropriate channel should be chosen to make those potential applicants well informed of the job opportunity. Job fair, head-hunter and campus interview are all good options. Last but not least, a face to face interview is indispensable to assess the applicant’s ability to communicate, as well as his or her general competence to do the job. Besides, a comprehensive appraisal of the applicant is strongly recommended.
    If you choose C:
    The objectives of the training program for the sales representatives are various according to different needs. First of all, some brief information about the company should be offered, for example the company’s history, organizational structure, financial structure and so on. It is also necessary to emphasize the current situation of the company. Sales representatives must have a good understanding of the company’s main products, its annual sales volume, the sales target of this financial year and something of that kind. Secondly, sale representatives should also be given a brief introduction of the people in the company, such as are the chief officers of the company, immediate managers in the representative’s department as well as colleagues in his or her working group. Finally, it comes to customers. We should put high value on the types and characteristics of the customers. It is also expected that their needs and wants are exactly transmitted to the sales representatives. With that kind of information in mind, the sales representatives will become more adaptive when selling products.
    解析: 暂无解析

  • 第6题:

    问答题
    Practice 7  ● You are supposed to write a letter of compliant about the quality of the product when you found the product and after-sales service you bought recently which fell far below the standard you expect.  ● It is necessary to include the information below in the proposed letter:  ● Why are you writing the letter of compliant?  ● Why are you dissatisfied with the newly purchased product?  ● Giving description of the malfunctioned product you bought recently.  ● Explaining the fact that the after-sales service is very poor.  ● What do you ask the supplier to do?  ● Write 200~250 words on your Answer Sheet.

    正确答案: 【参考范文】
    June 17, 2006
    Dear Mr. Walker,
    I am writing to draw your attention to a new $ 5,999 flat-panel LCD computer screen with built-in speakers which I purchased from Hewlett-Packard branch in Beijing on 28 May 2006. It is very unfortunate that only after using less than ten days, some problems have occurred. I regret to tell you that the flat-panel LCD computer screen malfunctioned. In addition, the music system does not work the way it should making a lot of noise. What’s worse, even one speaker is out of order.
    On 6 June only a few days outside the ‘replacement for product fault’ window, the built-in speakers on the unit failed to work properly. Although I called the sales Rep immediately, not until four days later did a technician arrived to check the problem. After a 20-second test (by the way, he is using my borrowed earphones to test the unit), I was told that the Hewlett-Packard screen speakers were not functioning! However, no information was given to me about what was to be the solution to this annoying problem. Clearly the screen has a multimedia purpose, yet with these audio problems most of the enjoyment was lost. A technician named Hewlett-Packard’s senior officer who guaranteed that they were doing ‘everything’ possible to remedy the situation. I was told to call him ‘any time’, and they would do ‘anything’ to help me out. Sixteen days has passed after reporting the problem, nothing was heard from the Sales Rep or Hewlett-Packard.
    As one of the famous computer producing manufacturers, your company-Hewlett-Packard is enjoying high prestige among customers around the world. Yet I don’t understand why I should get such an inferior quality product and such a poor after-sales service. According to the terms of guarantee of your company, it is your company’s responsibility to have the computer screen with built-in speakers repaired. I would appreciate it if you could repair the computer screen as the earliest possible time, or exchange it for a better model. Otherwise, I will have no choice but to ask for solution at the Consumer Association. Your prompt attention to this letter will be appreciated.
    I am looking forward to hearing from you soon.
    Yours sincerely,
    Peter Stephen
    解析: 暂无解析

  • 第7题:

    问答题
    Practice 3  ● You are going to inform your subordinates of a meeting on sales promotion.  ● Write a memo to area sales managers saying:  ● When and where the meeting will be held;  ● What materials should they prepare.  ● Write about 30—40 words.

    正确答案: 【参考范文】
    Memo
    From: Sales Supervisor
    To: Area Sales Managers
    we’re planning to hold a sales meeting from 14: 00 to 16: 00 next Tuesday in room 009. You’re required to hand in plans of sales promotion before the meeting. Please get them ready ahead of time.
    解析: 暂无解析

  • 第8题:

    问答题
    Practice 2  ● Your company has decided to protect itself safer from industrial espionage. You have been asked to put forward a proposal concerning this.  ● Write your proposal, including the following:  ● identifying the problems with security,  ● suggesting possible measures to be taken,  ● mentioning possible dissatisfactions from within with the policy,  ● recommendations for how to make the staff happy with it.  ● Write 200—250 words.

    正确答案: 【参考范文】
    Introduction
    The objective of this proposal is to make the employees pay more attention to industrial espionage and concerning it, we should take some effective measures to cope with the problems.
    Findings
    A recent investigation has shown that there is something wrong with our company’s security, which will have a very bad effect on development of the company in an all-round way. For instance, a new product programme has been on the discussion. But, some company plans a similar program earlier than us. We have to bear the unpredictable loss. Apart from that, it is very irresponsible for some employees to reveal our customers’ personal information, which defames our company’s reputation as well as despises one’s own moral quality.
    Recommendations
    Concerning the seriousness of this issue, I would propose that some useful and effective measures should be taken. First of all, only the high level personnel can access to the top confidential documents and other employees cannot look over them or even borrow them with any excuse. Secondly, each employee without his or her own ID and password can not enter the center system of the company’s computer. Thirdly, impeachment mechanism should be improved.
    Conclusion
    To some extent, these measures would naturally result in dissatisfactions from the staff who may feel restrained. At the same time, they may suspect that our company has no faith in them. As a result, I strongly propose that we should make the staff aware of the importance of anti-espionage actions and we will spare no effort to protect our company safer from industrial espionage.
    解析: 暂无解析

  • 第9题:

    问答题
    Practice 8  ● You are the Director of the Human Resources Department. The CEO has asked you to prepare a proposal on how to turn classroom training into workplace learning for the management discussion.  ● Write the proposal explaining how to turn the classroom training into workplace learning.  ● In your proposal, you need to:  ● refer to the importance of turning professional training into workplace learning,  ● summarize the key factors in effective learning cycle such as goals, practice, and application, etc.  ● Write 200-250 words on the separate answer paper provided.

    正确答案: 【参考范文】
    To: Mr. Mark Hudson, CEO
    From: Paul Christina, Director of the Human Resources Department
    Date: May 28, 2012
    Proposal on how to turn classroom training into workplace learning As requested by the CEO, I am submitting this report to the management for consideration. The purpose of this report is to summarize the key factors in making effective learning cycle.
    Our company will provide overall training programmes, aiming at improving staff’s performance. However, classroom training does not always turn into valuable learning. As everyone knows, we can acquire much of the knowledge needed for effective job performance through practical experience, instead of from specific training programmes. Based on the statistics, it is unlikely that trainees on a typical corporate training programme apply more than 3 per cent of what they have learnt to their work. Most people cannot remember at least 10 per cent of what they have learned within a week of receiving training.
    How do we ensure that professional training work for the employees, administrative staff and company alike? As far as I am concerned, the following key factors need to be taken into account:
    Objectives: Trainees should have clear objectives. When trainees have clear objectives to achieve in all training programmes they are more likely to learn effectively and gain the competences they need.
    Practice: Trainees should have the chance to experiment with different ways of doing things, observe how others do their jobs, try new skills and get specific feedback on their performance.
    Application: Trainees should be capable of applying what they have learned to real work situations and evaluate the consequences, according to the insights they have acquired in the goal-setting and training.
    Attitude: Employees should adopt a positive and mature approach, with practical expectations about what the training programmes can achieve. The employees should be instructed to realize the long-term value of training and motivated to take ownership of the learning process.
    解析: 暂无解析

  • 第10题:

    问答题
    Practice 3  ● Your manager is considering whether to purchase or to rent a new company premise. He has asked you to write a report concerning this.  ● Write a report for your manager, including the following information:  ● what you know about the premise,  ● why it is good for you to take the relevant action,  ● how your company would benefit from it.  ● Write 200-250 words.

    正确答案: 【参考范文】
    To: Manager
    From: Will Smith
    Date: Oct.23, 2012
    Subject: New Premise
    Introduction
    The Health, Safety, and Environmental team and the Admin Team jointly inspected our targeted premise-16th floor of the Fortune Building. It is an upscale office building with very good facilities such as parking lot, and A/C. The top floor of the building is what we are looking at. It is quoted 100 per square meters per month.
    Recommendation
    We, the working team, suggest that we would like to take this premise. We made this decision after inspecting a dozen of office buildings in the three month’s. The judgment is made in terms of the cost, fame and accessibility. The schedule of its availability can also satisfy our schedule of moving.
    Conclusion
    In the downtown area, this is the ONLY new office building. Locating in the downtown area means that we get much closer to all our suppliers and customers. This will make us more appealing and bring us convenience, and also save our people time, cost and energy to travel from what we are now to the downtown area. The building has really very good fame that matches us as a Multi-National Company better than before. With respect to cost, our planned budget is enough to cover the cost, and according to the agency the offer is negotiable.
    解析: 暂无解析

  • 第11题:

    问答题
    Practice 2  ●You are the secretary of the manager of the Sales Department. A recent decline in sales volume worried the manager deeply and he wanted to hold a meeting to discuss the reasons at 4 p.m. today in the 2nd Meeting Hall.  ●Write a note to all the staff of the Sales Department:  ● informing them of the time, place and content of the meeting,  ● asking them to sum up the reasons before hand,  ● telling them to prepare to discuss in details.  ●Write 30-40 words.

    正确答案: 【参考范文】
    To: All the Sales Department Staff
    From: Lucy Taylor
    Date: 12 April 2009
    Subject: Staff Meeting
    Dear all,
    Our manager is about to held a meeting about the recent decrease in sales volume on 12 April 2009 in the 2nd Meeting Hall at 4 p.m. Please sum up the reasons beforehand since you are expected to discuss them in details in the meeting.
    解析: 暂无解析

  • 第12题:

    单选题
    You are the desktop administrator for your company's sales department. The IT manager for the sales department needs to distribute a custom application to the Windows XP Professional computers in the sales department. He deploys the software by using Group Policy. Susan is a user in the sales department. She reports that the custom application is not available. You examine her computer, and you verify that the application is not present on her computer. You want to ensure that the software is deployed the next time Susan logs on. Which command should you run?()
    A

    Secedit /refreshpolicy user_policy /enforce

    B

    Secedit /refreshpolicy machine_policy /enforce

    C

    Gpupdate /target:computer /sync

    D

    Gpupdate /target:user /sync


    正确答案: D
    解析: 暂无解析

  • 第13题:

    Your company has an Active Directory forest. Each branch office has an organizational unit and a  child organizational unit named Sales.     The Sales organizational unit contains all users and computers of the sales department.     You need to install a Microsoft Office 2007 application only on the computers in the Sales  organizational unit.   You create a GPO named SalesApp GPO.     What should you do next()

    • A、Configure the GPO to assign the application to the computer account. Link the SalesAPP GPO to the domain.
    • B、Configure the GPO to assign the application to the user account. Link the SalesAPP GPO to the Sales organization
    • C、Configure the GPO to publish the application to the user account. Link the SalesAPP GPO to the Sales organization
    • D、Configure the GPO to assign the application to the computer account. Link the SalesAPP GPO to the Sales organiz

    正确答案:D

  • 第14题:

    Your network contains a Windows Server Update Services (WSUS) server.You have an organizational unit (OU) named Sales. The Sales OU contains all of the computer objects for the sales department. You enable client-side targeting for the Sales OU and set the target group name to Sales-Computers.You restart a sales computer.You discover that the computer is not added to the Sales-Computer computer group in WSUS.You need to ensure that all sales computers are added to the Sales-Computers group. Which options should you configure?()

    • A、Automatic Approvals
    • B、Computers
    • C、Personalization
    • D、Products and Classifications

    正确答案:B

  • 第15题:

    You are the desktop administrator for your company's sales department. Each Windows computer in the sales department runs Windows XP Professional and a third-party Internet browser. Carmen is a user in the sales department. Carmen's computer has a single hard disk with two partitions, named drive C and drive G. Both partitions are formatted as FAT32.  Carmen stores her data on drive G. A folder named Files1 on drive G is shared as Files1.  Users in the sales department have permissions to save documents in the Files1 shared folder. Roger is the manager of the sales department. He wants to be able to read the documents that are in the Files1 shared folder from his UNIX client computer. Carmen reports that users of the Windows XP Professional computers are able to successfully save files in the Files1 shared folder. Roger reports that he is not able to locate the Files1 shared folder while using his UNIX client computer. You need to ensure that Roger can read files in the Files1 shared folder from his UNIX computer. Which two actions should you take?()

    • A、Create an additional share for the G:/Files1 folder and name the new share Wwwroot.
    • B、Create a Web share for the G:/Files1 folder. 
    • C、Install Internet Information Services (IIS) on Carmen's computer.
    • D、Install Internet Explorer on Carmen's computer.
    • E、Convert drive G to NTFS.
    • F、Convert drive C to NTFS.

    正确答案:B,C

  • 第16题:

    You have a single Active Directory directory service domain. All user accounts in the sales   department are in an organizational unit (OU) named Sales. Your company has five public computers that are members of the domain. You notice a sales tracking application on one of the public computers. You verify that this application is assigned to users in the Sales OU through a Group Policy object (GPO). You need to ensure that when sales department users log on to the public computers, the applications that are assigned to the Sales OU are not made available on the public computers.  What should you do?()

    • A、 Add the public computer accounts to a new OU. Create and link a GPO to enable the User Group Policy loopback processing mode setting in merge mode.
    • B、 Add the public computer accounts to a new OU. Create and link a GPO to enable the User Group Policy loopback processing mode setting in replace mode.
    • C、 Create a new GPO and link it to the Sales OU to enable the User Group Policy loopback processing mode setting in merge mode.
    • D、 Create a new GPO and link it to the Sales OU to enable the User Group Policy loopback processing mode setting in replace mode.

    正确答案:B

  • 第17题:

    问答题
    Practice 6  ● You are the head of the Administrative Department of a company. The Managing Director has asked you to write a proposal for office health and safety provisions.  ● Write a proposal for the Managing Director:  ● giving reasons for writing the proposed proposal  ● summarizing the problems that have been raised concerning office health and safety  ● giving the main causes of the possible accidents  ● suggesting new provisions of office health and safety.  ● Write 200~250 words on the separate answer paper provided.

    正确答案: 【参考范文】
    To: Mr. Gates, Managing Director
    From: John Smith, Head of the Administrative Department
    Date: March 18, 2006
    Subject: Office Health and Safety Provisions
    On the request of the Managing Director, I have investigated into the problems raised with regard to office health and safety. Particularly, I have talked to office managers concerning any accidents or job-related illnesses, which have occurred, and I was supposed to recommend ways to improve the situation.
    A study was made about all accidents that were reported in the last year. It shows three main causes: failure to follow safety regulations; faulty equipment; inadequate knowledge of health and safety procedures of new staff.
    Records of all job-related illness were also studied during the past year. Meetings will be held to discuss measures to be taken.
    Proposals:
    It is suggested that a list of safety regulations be clearly displayed in the company’s dining room and main offices.
    Make sure the new staff are well informed of the company’s safety regulations and policy.
    The Personnel Manager should take the responsibility of instructing all new staff on the procedures regarding the use of office equipment and machinery.
    It is indispensable for all staff to exercise fire drill procedures at least twice a year.
    It is decided by office managers that old office equipment be replaced with newer models, especially chairs without right back support.
    解析: 暂无解析

  • 第18题:

    问答题
    Practice 1  ● Your Managing Director has decided that the company’s website should be improved and has asked you to consider ways of going about this.  ● Write a proposal for the Managing Director:  ● summarizing the strengths and weaknesses of the current website.  ● suggesting new services and information to be provided through the website.  ● explaining the benefits and the improvements would bring.  ● Write 200-250 words.

    正确答案: 【参考范文】
    To: Mr. Smith, Managing Director
    From: John Walker, Head of the Administrative Department
    Date: Feb. 28, 2012
    Proposal on improving company’s website service This report aims at summarizing the strengths and weaknesses of the current website, and recommending new services and information to be provided through the website.
    Strengths
    Our current website can streamline business processes to improve efficiencies of operations. According to information provided by current website, we can analyze past customer behavior to anticipate the needs of customers, which allows suppliers and customers controlled access to the date they require.
    Over the Web now we are capable of offering products and services to the customers. We can present products more effectively,take orders and invoice on-line, which means improving business profit and offering a faster,more responsive service for customers. Through website we have built our reputation on high quality products and personal service.
    Weaknesses
    Because we need to offer 24-hour website service, we have to take on more expenses. In order to tackle the potential systems failures we also need to keep up-to-date with technical advances.
    Currently many e-commerce customers lack faith in system security. It’s difficult for customers to trust e-commerce when they can’t see the practices behind the promises.
    Recommendation
    I would like to recommend a portfolio of on-line service,combining online files with data collected about people’s off-line purchase to improve target promotions,thus making our website popular and depart from its once-serious image. With new offerings, the content makeover should attract enough users and keep them there long enough for the company to increase advertising and e-commerce sales to larger revenue.
    解析: 暂无解析

  • 第19题:

    问答题
    Practice 4  ● Your company is planning to launch a new mode of cellphone. You have been asked to do some research and put forward a proposal.  ● Write your proposal, including the following:  ● when and where to launch the cellphone,  ● promotion activities to go with the launch,  ● possible benefits that the launch will bring to the company,  ● possible risks involved.  ● Write 200—250 words.

    正确答案: 【参考范文】
    Introduction
    This proposal aims at recommending the time and location to launch our new mode of cellphone and suggesting ways of promotion.
    When and Where
    Time: Since students are the target customers of our new mode of cellphone, the best promotion time will be the summer holiday when new college students are leaving home and have to buy cellphones to communicate with their family.
    Place: our best choice is the Victory Shopping Mall located near the campus, as the square in front of the mall has enough space for the launch and there are a dozen colleges around the mall.
    How and What
    We strongly suggest the following promotion activities:
    Promotional flyers: We should create high-quality promotional flyers that tell customers of competitive price and the advanced quality of our product. Our key features and after sales service should also be included in it .
    Promotional video: Simple, short-length product demonstration videos are really noticeable. We can show that our cellphone can be used everywhere in the world in the video.
    Coupons: Most customers love coupons and a $20 coupon can stimulate sales volume of our new cellphone.
    Possible benefits
    These promotion approaches will help achieve success for the new product and as a result have a positive impact on the company identity.
    Possible risks
    The possible risks involved in these promotions are that in summer it rains a lot and maybe there will not be many participants on a rainy day. Therefore, we should pay attention to weather forecast and make a good preparation for a rainy day.
    解析: 暂无解析

  • 第20题:

    问答题
    Practice 7  ● You are the Manager of the Marketing and Sales Department of a Computer Manufacturing Firm. The Managing Director has asked you to prepare a proposal for sales promotion of the new product—computer PC06.  ● Write a proposal for the Managing Director:  ● giving the reasons for writing the proposal  ● suggesting the principal strategy for the proposed promotional activities  ● giving the categories of promotional activity that the policy should cover  ● explaining the promotional activities will be within the total proposed budget and benefit the promotional activities would bring.  ● Write 200-250 words on the separate answer paper provided.

    正确答案: 【参考范文】
    Proposal for sales promotion of the new product (computer PC06) According to your request in your memo of 26 June, I am sending to you my proposal for sales promotion activities for the new product—Computer PC 06.
    It is already agreed that since our prime prospects are to be found in the professions, the industry trade, and other administrative organizations, our advertising campaign will be targeted at this market segment instead of the mass consumer.
    Therefore, the principal strategy for our promotional activities will be to offer our authorized dealers an effective stimulus and support. But we are not supposed to ignore the potential effect of a well-planned promotional policy including retail outlet displays.
    So the categories of promotional activity our policy needs to cover are as what follows:
    1. Promotional literature
    2. Trade promotions
    3. Point-of-sale display
    4. Financial incentives for the consumer
    5. Brand image
    6. Consumer services
    We trust the following specific promotional activities will be within the total proposed budget and the allocation of that for each item will be made accordingly:
    1. Special discount will be offered to retailer and dealers who order large quantities of goods on consignment.
    2. Product brochures and product line catalogues will be available to potential customers upon request.
    3. There will be free trial periods of 7-10 days for potential customers.
    4. Good after-sales service will be provided.
    It is likely that the cumulative effect of the above promotional activities and the advertising campaign will encourage public recognition of the new product—Computer PC 06. We are looking forward to discussing with you about these recommendations.
    解析: 暂无解析

  • 第21题:

    问答题
    Practice 1  ● You are the manager of a small factory and you have received this email from Ms. Spinks, Director of Sales at Twining Electricals.  ●Write a reply email  ● apologizing for the delay  ● explaining why the delivery was held up and why she has not been able to contact you  ● explaining how she will get the order in time  ● offering a small compensation for the delay  ●Write 60-80 words.  ●Write on your Answer Sheet.

    正确答案: 【参考范文】
    Dear Ms. Spinks,
    Thank you for writing an email concerning the missing delivery. I must apologize to you for the inconvenience caused by the delay. I have investigated the matter, and found out that a dockers’ strike at the port led to the delay. This morning we went to the port to negotiate with the dockers’ union for a quick loading, which is the reason why you were unable to get in touch with us. I must give you my apology for any inconvenience.
    I am happy to inform you that the dockers have agreed to ship the goods of your order and the ship may start sailing this afternoon so that it will reach your city in two days as soon as possible. In order to compensate for the delay, we are willing to offer you a 15% discount of the charge for your order.
    We look forward to receiving more orders from your company in the near future.
    Yours sincerely,David Bentley
    General Manager
    解析: 暂无解析

  • 第22题:

    问答题
    Practice 4  ● You work for a company which produces laser printers. You are visiting another company, to buy some computer software for your department. They have expressed an interest in your company’s printers and you would like to take twenty brochures and three sample printers with you.  ● Write a short note to Mr. Jim Asana, the sales manager.  ● Asking for his permission to take these items.  ● Explaining why you want them.  ● Mentioning the time and date when you want to collect them.  ● Write 40—50 words on a separate sheet.

    正确答案: 【参考范文】
    To: Mr. Jim Asano
    manager,
    Can I have your permission to take twenty brochures and three sample printers with me when visiting soft-cell who have showed an interest in our printers? I will come to collect them at 10 am Monday morning. Please let me know your idea at your earliest convenience.
    Jack
    解析: 暂无解析

  • 第23题:

    问答题
    Practice 10  ● You are the general manger of a company, write a memo to your sales manager.  ● Ask him to attend a meeting to discuss affairs about the promotion expense of your company.  ● Mentioning the time of the meeting.  ● Asking him to bring materials needed.  ● Write 30—40 words on your answer sheet.

    正确答案: 【参考范文】
    Memo
    To: Sales Manager
    From: General Manager
    Date: 3 July, 2012
    Subject: Meeting on promotion expense.
    There will be a meeting to be held on 9 Thu. at 14:00 to discuss the promotion expense of our company. You should take a detailed report on the promotion expense with you. If you have further questions, please contact me.
    解析: 暂无解析

  • 第24题:

    问答题
    Practice 3  ● You are the Director of the Training Department. The CEO asked you to prepare a proposal for the company in-house course for the management discussion.  ● Write 200—250 words.

    正确答案: 【参考范文】
    Company In-house Training Course: Finance for Managers The Training Department has been asked to run this course again, which was very successful last time. It is going to take place at the Training Center of the Company from 1st to 10th October.
    Firstly, it should be known that it is an intensive, practical, residential course, which aims to improve the ability of managers to handle the financial and numerical aspects of their work. It will include the following aspects: understanding the underlying principles of financial management; developing the needed skills to plan and implement a budget; improving their ability to read and interpret accounting data as well as understanding and interpreting the company’s internal financial systems. After three days of training, managers are bound to have a better knowledge of how finance works in the company. Moreover, they can also learn how important it is to use information technology effectively in order to improving profitability.
    Secondly, we have received very positive feedbacks after the April course, in particular from the managers of the more recently established departments. They especially appreciated the practical and ‘the Company-based’ aspects of the course. We trust this course will meet the needs of non-financial managers already involved in budget planning and financial management as part of their job to some extent, and wishing to increase their expertise in job-related finance. However, it should be point out that the course is not designed for managers who have already undergone a professional training in finance.
    Thirdly, for participants, a certain amount of work will have to be done in preparation for the course. Managers will be required to analyze the financial procedures of their own departments. It will support a programme of group exercises and case studies with the purpose to stimulate discussion and decide on action, relating specifically to the company’s actual issues and problems. It is expected that the following topics will come out of this work: the structure of the company internal accounting systems, costing methods and cost control, profit analysis and cash-flow forecasts, capital and revenue spending, as well as the practical tools of measurement in financial performance.
    Fourthly, as the author of a well-known series of business skills publications, Tim Reeves has particular expertise in the needs of a medium-sized company with our range of business activities. Peter Harrington is the other consultant involved. He is a Financial Manager, with special contribution to relating the course content to the Company systems and procedures. With feedback from the April course and recent management recommendations, we will give more attention to the details of the company pricing policy.
    Candidates are expected to send completed internal application forms to Ross Dixon at the earliest possible time if it is their wish to reserve a place on this course. We will distribute further details of accommodation and exact timings within three days. Contact me on 55667788, if further information is required.
    Robert Peterson
    Training Officer
    解析: 暂无解析