The increase in international business and in foreign investment has created a need for executives with knowledge of foreign languages and skills in cross-cultural communication. Americans, however, have not been well trained in either area and, consequen

题目

The increase in international business and in foreign investment has created a need for executives with knowledge of foreign languages and skills in cross-cultural communication. Americans, however, have not been well trained in either area and, consequently, have not enjoyed the same level of success in negotiation in an international arena as have their foreign counterparts.

Negotiating is the process of communicating back and forth for the purpose of reaching an agreement. It involves persuasion and compromise, but in order to participate in either one, the negotiators must understand the ways in which people are persuaded and how compromise is reached within the culture of the negotiation.

In many international business negotiations abroad, Americans are perceived as wealthy and impersonal. It often appears to the foreign negotiator that the American represents a large multi-million-dollar corporation that can afford to pay the price without bargaining further. The American negotiator's role becomes that of an impersonal supplier of information and cash.

In studies of American negotiators abroad, several traits have been identified that may serve to confirm this stereotypical perception, while undermining the negotiator's position. Two traits in particular that cause cross-cultural misunderst anding are directness and impatience on the part of the American negotiator. Furthermore, American negotiators often insist on realizing short-term goals. Foreign negotiators, on the other hand, may value the relationship established between negotiators and may be willing to invest time in it for long-term benefits. In order to solidify the relationship, they may opt for indirect interactions without regard for the time involved in getting to know the other negotiator.

Clearly, perceptions and differences in values affect the outcomes of negotiations and the success of negotiators. For Americans to play a more effective role in international business negotiations, they must put forth more effort to improve cross-cultural understanding.

(1) What kind of manager is needed in present international business and foreign investment?

A、The man who represents a large multi-million-dollar corporation.

B、The man with knowledge of foreign languages and skills in cross-cultural communication.

C、The man who is wealthy and impersonal.

D、The man who can negotiate with his foreign counterparts.

(2) According to the passage, international business negotiation involves.

A、short-term goals

B、long-term benefits

C、information and cash

D、persuasion and compromise

(3) In the foreign negotiators’eyes their American counterparts are.

A、impersonal suppliers of information and cash

B、skillful in negotiation

C、good at establishing relationship between negotiators

D、indirect and impatient

(4) Which of the following is NOT mentioned in the passage?

A、Foreign negotiators are willing to invest time in relationship between negotiators.

B、American negotiator's directness and impatience cause cross-cultural misunderstanding.

C、Americans has played a more effective role in international business negotiations.

D、Foreign negotiators think that American can afford to pay the price without bargaining

(5) What is the topic of this passage?

A、The differences between American negotiators and foreign negotiators

B、Negotiation skills

C、International business and cross-cultural communication

D、Cross-cultural understanding


相似考题

4.Section CDirections: In this section, you will hear a passage three times. When the passage is read for the first time, you should listen carefully for its general idea. When the passage is read for the second time, you are required to fill in the blanks numbered from 36 to 43 with the exact words you have just heard. For blanks numbered from 44 to 46 you are required to fill in the missing information. For these blanks, you can either use the exact words you have just heard or write down theChina has outlined a new approach to foreign investment, with planners saying they will now focus less on attracting large amounts of cash and more on selecting investments that will bring skills and technology into the country. The change in tactics,【B1】______ in an official document published by the National Development and Reform. Commission, comes after more than a year of【B2】______ debate over the role foreign investors should play in China's economy. China has long been one of the world's top【B3】______ for foreign investment, and international companies【B4】______ in more than $70 billion last year, drawn by the country's low costs,【B5】______ prowess and huge domestic market. But the inroads have caused some unease among both ordinary people and officials, who also want to see domestic companies do well. The new foreign-in vestment plan, which isn't a【B6】______ blueprint but rather a statement of broad【B7】______ , does say that regulators will look more closely at foreign takeovers of local companies and other issues of "national economic security" that have received increasing attention recently. But the vision it advances represents neither an attempt to【B8】______ close off China's economy nor a new round of liberalization. The planning agency said【B9】______ . For instance, new investments by foreign companies will face stricter environmental and land-use standards. On the other hand,【B10】______ . The plan said China will continue to open up service industries,【B11】______ . The commission also pledged to improve the business environment by reducing red tape and strengthening enforcement of intellectual-property rights.【B1】

参考答案和解析
参考答案:BDACC
更多“The increase in international business and in foreign investment has created a need for executives with knowledge of foreign languages and skills in cross-cultural communication. Americans, however, have not been well trained in either area and, consequen”相关问题
  • 第1题:

    Net foreign investment 净国外投资


    参考答案:

    一国的国外净储蓄,数值上约等于净出回。


  • 第2题:

    His book is reported () into several foreign languages already.

    A、to be translated

    B、to have translated

    C、to translate

    D、to have been translated


    参考答案:D

  • 第3题:

    听力原文:The foreign banks should have set up a representative office in China two years before they can apply for a branch.

    (2)

    A.The foreign banks should have set up a representative office.

    B.The foreign banks can't apply for a branch.

    C.The foreign banks can't expand business in China.

    D.The foreign banks are forbidden to set up a representative office.


    正确答案:A
    解析:单句意思为“外国银行若要申请在中国建立分行,那他们应该提前两年在中国设立办事处。”

  • 第4题:

    Great changes are in prospect in this area ()foreign investment.

    A、due to

    B、because

    C、owing

    D、due


    参考答案:A

  • 第5题:

    In the foreign languages bookstoreto be found books in various languages.


    A.is

    B.is been

    C.are

    D.are been

    答案:C
    解析:
    考查倒装句和主谓一致。当表示地点的介词短语位于句首时,句子要用全倒装。In theforeign languages bookstore为表示地点的介词短语,放在了句首,故需将句子的主谓倒装。因为主语是books,故排除A、B,没有“系动词+been”这种形式。故D项错误。原句正常语序为Books in various languages are to befound in the foreign languages bookstore。句意为“在外语书店里可以找到各种语言的书”。故选C。

  • 第6题:

    资料:Business,academic and civic leaders in Cambridge have warned that one of Britain’s major economic growth cities is under threat unless the government acts quickly to restore trust post-Brexit.
    Company executives and educationists report some highly skilled foreign nationals quitting or refusing to commit to new jobs in Britain because of uncertainty over their future legal status here.It has in the past boasted of creating employment faster than China,amid a boom in the technology and bioscience sectors,which led to the city being labelled”Sillicon fen”,but now there are fears of a big slowdown.
    “This is a unique economic asset for Europe,”said Lord Lansley,the former Conservation MP for South Cambridgeshire, after a specially convened meeting to discuss the problems with local politicians and others.”There is a [ political]vacuum out there and there does not seem to be a [ post Brexit] plan.There are things we need and if we get them we can continue to prosper and be more successful”,Lansley added.
    He has drawn up a Cambridge declaration with his colleagues meant to reassure existing academic and business staff from abroad that their presence will be protected .”We are committed to international collaboration in research,science and the exploitation of innovative,knowledge-intensive enterprises,”says the document.
    Lansley says he will be pushing the British government to give acquired rights to the 9,000 European citizens living in the East Anglian city out of a total population of 124,000.He also wants to see a continuation of free labour movement to allow Europeans to come to work and study in Cambridge and says”We need free movement for them to come to work and to study here.”

    Which of the following is NOT a situation Lord Lansley expects to see?

    A.The immediate action of the British government.
    B.continuation of free labor movements from EU countries.
    C.An increase in the foreign talents’ wages.
    D.New policies that protects foreign talents’ rights.

    答案:C
    解析:
    本题考查的是细节理解。
    【关键词】NOT a situation;Lord Lansley;expects to see
    【主题句】最后一个自然段Lansley says he will be pushing the British government to give acquired rights to the 9,000 European citizens living in the East Anglian city out of a total population of 124,000. He also wants to see a continuation of free labour movement to allow Europeans to come to work and study in Cambridge and says”We need free movement for them to come to work and to study here.”兰思利说,他将推动英国政府向居住在东安格利亚城的9000名欧洲公民赋予获得的权利,他们的人口总数为12.4万。他还希望看到自由劳工运动的继续,允许欧洲人到剑桥工作和学习,并说“我们需要自由运动,让他们来这里工作和学习。”
    【解析】本题的问题是“以下哪一项不是洛德兰思利期望看到的情形?”。选项A意为“英国政府的立即行动”;选项B意为“继续从欧盟国家开展免费劳工运动”;选项C意为“增加外国人才的工资”;选项D意为“保护外国人才权利的新政策”。根据主题句可知,A、B、D选项文中均有涉及,故选C。

  • 第7题:

    The number of foreign students attending Chinese universities __________ rising steadily in the past ten years.

    A.was
    B.were
    C.has been
    D.have been

    答案:C
    解析:
    根据“in the past lo years”确定此处为完成时;“tile number of…”作主语时谓语动词用单数,故选C。

  • 第8题:

    共用题干
    第一篇

    The Development of PR

    The rise of multinational corporations,global marketing,new communications technologies, and shrinking cultural differences have led to an unparalleled increase in global public relations or PR.
    Surprisingly,since modern PR was largely an American invention,the US leadership in public relations is being threatened by PR efforts in other countries.Ten years ago,for example,the world's top five public relations agencies were American-owned.In 1991,only one was.The British in particular are becoming more sophisticated and creative.A recent survey found that more than half of all British companies include PR as part of their corporate planning activities,compared to about one-third of US companies.It may not be long before London replaces New York as the capital of PR.
    Why is America lagging behind in the global PR race?Firstly,Americans as a whole tend to be fairly provinciel and take more of an interest in local affairs.Knowledge of world geography,for example,has never been strong in this country.Secondly,American lag behind their European and Asian counterparts in knowing a second language.Less than 5 percent of Burson-Marshall's US employees know two languages.Ogilvy and Mather has about the same percentage.Conversely, some European firms have half or more of their employees fluent in a second language.Finally,people involved in PR abroad tend to keep a closer eye on international affairs.In the financial PR area,for instance,most Americans read the Wall Street Journal. Overseas,their counterparts read the Journal as well as the Financial Times of London and The Economist,publications not often read in this country.
    Perhaps the PR industry might take a lesson from Ted Turner of CNN(Cable News Network). Turner recently announced that the word"foreign"would no longer be used on CNN news broadcasts.According to Turner,global communications have made the nations of the world so interdependent that there is no longer any such thing as foreign.

    According to the passage,US leadership in public relations is being threatened because of_______.
    A: shrinking cultural differences and new communication technologies
    B:increased efforts of other countries in public relations
    C:an unparalleled increase in the number of public relations companies
    D:the decreasing number of multinational corporations technologies

    答案:B
    解析:
    从文章的第一段可以判断A、C、D所涉及的三点是公共关系业迅速发展和增长的原因,与题意不符。根据第二段的内容可以肯定B为正确答案。
    词汇题,文中说到美国雇员的地理知识从来就不是那么优秀,可见provincial应具有与local类似的意思,四个选项中:D“狭隘的世界观”最为贴切;选项B“对世界金融事务感兴趣”与以上分析相矛盾;选项A和C无从推测。
    具体见文章第二段。
    从第三段最后两句可以判断美国人不如他们的欧洲及亚洲同行阅读广泛,掌握第二外语的人数比例也低于外国同行,所以选项A和B不正确;世界地理知识方面了解不多不能说明他们在地理知识方面无知,所以C错误,第二段提到“the British in particular are becoming more sophisticated and creative”从反面证明美国公司在公共关系方面如他们的欧洲同行,所以D正确。
    根据Ted Turner".the word 'foreign' would no longer be used on CNN news broadcasts",可见CNN的发展方向要放眼全世界,把世界作为自己的事业的着眼点,因此可以判断C为正确答案。

  • 第9题:

    共用题干
    第一篇

    The Development of PR

    The rise of multinational corporations,global marketing,new communications technologies, and shrinking cultural differences have led to an unparalleled increase in global public relations or PR.
    Surprisingly,since modern PR was largely an American invention,the US leadership in public relations is being threatened by PR efforts in other countries.Ten years ago,for example,the world's top five public relations agencies were American-owned.In 1991,only one was.The British in particular are becoming more sophisticated and creative.A recent survey found that more than half of all British companies include PR as part of their corporate planning activities,compared to about one-third of US companies.It may not be long before London replaces New York as the capital of PR.
    Why is America lagging behind in the global PR race?Firstly,Americans as a whole tend to be fairly provinciel and take more of an interest in local affairs.Knowledge of world geography,for example,has never been strong in this country.Secondly,American lag behind their European and Asian counterparts in knowing a second language.Less than 5 percent of Burson-Marshall's US employees know two languages.Ogilvy and Mather has about the same percentage.Conversely, some European firms have half or more of their employees fluent in a second language.Finally,people involved in PR abroad tend to keep a closer eye on international affairs.In the financial PR area,for instance,most Americans read the Wall Street Journal. Overseas,their counterparts read the Journal as well as the Financial Times of London and The Economist,publications not often read in this country.
    Perhaps the PR industry might take a lesson from Ted Turner of CNN(Cable News Network). Turner recently announced that the word"foreign"would no longer be used on CNN news broadcasts.According to Turner,global communications have made the nations of the world so interdependent that there is no longer any such thing as foreign.

    What lesson might the PR industry take from Ted Turner of CNN?
    A:The American PR industry should develop global communication technologies.
    B:People involved in PR should avoid using the word"foreign".
    C:American PR companies should be more internationally minded.
    D:People working in PR should be more fluent in foreign languages.

    答案:C
    解析:
    从文章的第一段可以判断A、C、D所涉及的三点是公共关系业迅速发展和增长的原因,与题意不符。根据第二段的内容可以肯定B为正确答案。
    词汇题,文中说到美国雇员的地理知识从来就不是那么优秀,可见provincial应具有与local类似的意思,四个选项中:D“狭隘的世界观”最为贴切;选项B“对世界金融事务感兴趣”与以上分析相矛盾;选项A和C无从推测。
    具体见文章第二段。
    从第三段最后两句可以判断美国人不如他们的欧洲及亚洲同行阅读广泛,掌握第二外语的人数比例也低于外国同行,所以选项A和B不正确;世界地理知识方面了解不多不能说明他们在地理知识方面无知,所以C错误,第二段提到“the British in particular are becoming more sophisticated and creative”从反面证明美国公司在公共关系方面如他们的欧洲同行,所以D正确。
    根据Ted Turner".the word 'foreign' would no longer be used on CNN news broadcasts",可见CNN的发展方向要放眼全世界,把世界作为自己的事业的着眼点,因此可以判断C为正确答案。

  • 第10题:

    Apart from a mastery of a foreign language, what other knowledge should a foreign language teacher have in order to do his/her job well?
    He/she should have some knowledge about the related subjects such as linguistics, psychology and pedagogy. He should also know that a lot of variables influence classroom teaching. Factor like foreign language education policy, the goal of foreign language education, learners, teachers, syllabus, teaching method, teaching materials teaching aids, and assessment and evaluation all influence classroom teaching. If a teacher does not know them he would not be able to teach according to the circumstances and would achieve the best results possible.

  • 第11题:

    问答题
    Read the passage carefully and answer questions 1 to 5. Answer each question in a maximum of 10 words. Remember to write the answers on the answer sheet  Overseas assignments are becoming increasingly important to advancement within executive ranks. The executive stationed in another country no longer need fear being “out of sight and out of mind.” He or she can be sure that the overseas effort is central to the company’s plan for success, and that promotions often follow or accompany an assignment abroad. If an employee can succeed in a difficult assignment overseas, superior will have greater confidence in his or her ability to cope back in the United States where cross-cultural considerations and foreign language issues are becoming more and more prevalent.  Thanks to a variety of relatively inexperience communications devices with business applications, even small businesses in the United States are able to get into international markets. English is still the international language of business. But there is an ever-growing need for people who can speak another language. A second language isn’t generally required to get a job in business, but having language skills gives a candidate the edge when other qualifications appear to be equal.  The employee posted abroad who speaks the country’s principal language has an opportunity to fast-forward certain negotiations, and can have the cultural insight to know when it is better to move more slowly. The employee at the home office who can communicate well with foreign clients over the telephone or by fax machine is an obvious asset to the firm.  Questions:  1.What is the author’s attitude toward high-tech communications equipment?  2.What is becoming more and more important to promotion?  3.What does “out of sight and out of mind” (Line 2. Para. 3) probably mean?  4.According to the passage, what is an important consideration of international corporations in   employing people today?  5.What is the advantage of employees having foreign language skills?

    正确答案:
    1.Positive 题干表面是问作者对于高科技通讯工具的态度,但我们从全文可以感觉到作者对现代通讯是持正面态度的,因而对于其通讯工具估计也是持肯定态度的。另外,第四段中的”communications devices”与题干中的communications equipment相对应。而它所在的这一段说:由于各种各样的相对来说并不贵重的通讯设备用于商业,连小企业也能进入国际市场了。能进入国际市场自然是好事,所以作者明显是持正面的态度的。
    2.overseas assignment 文章第一句话提到Overseas assignments are becoming increasingly important to advancement within executive ranks.,可见答案为overseas assignment。
    3.missing opportunities for promotion when abroad 文章第3段中He or she can be sure…an assignment abroad.及If an employee can succeed…more prevalent.就是对no longer fear being out of sight and out of mind的解释。
    4.Ability to speak the client’s language 文章第二段重点陈述了掌握第二外语,尤其是客户的语言的重要性。
    5.better control the whole negotiation process 文章最后一段提到The employee…who speaks the country’s principal language has an opportunity to fast-forward certain negotiations…。
    解析: 暂无解析

  • 第12题:

    单选题
    It can be inferred from the passage that the minimal basis for a complaint to the international Trade Commission is which of the following?
    A

    A foreign competitor has received a subsidy from a foreign government.

    B

    A foreign competitor has substantially increased the volume of products shipped to the United States.

    C

    A foreign competitor selling products in the United States at less than fair market value.

    D

    The company requesting import relief has been injured by the sale of imports in the United States.


    正确答案: B
    解析:
    从文章第一段第二句可知A项是抱怨的其中一个根据,第三句可知C也是其中一个原因,文章第二段集中说明国内公司申请法律保护却受到进口的严重影响,这是抱怨的最终给要得原因,所以D正确,而文章并没有提到大量提高进口产品的数量。

  • 第13题:

    An air courier is a person who_________

    A .manages a business company in foreign countries

    B. organizes international flights for tourists

    C. travels around the world with cheap tickets

    D delivers papers and packages to foreign countries.


    正确答案:C

  • 第14题:

    听力原文:Banks make money in the foreign exchange dealings not on profit margin but on volume.

    (8)

    A.Banks make money in foreign exchange business because of profit margin.

    B.Banks make money from the price spread in the foreign exchange market.

    C.Banks make money in foreign exchange business on profit as well as on volume.

    D.Banks make money in foreign exchange business because of the great volume.


    正确答案:D
    解析:单句意思为“银行在外汇交易中挣钱不是来自于边际利润而是来自于交易量。”

  • 第15题:

    Only when you realize the importance of foreign languages _______ them well.

    A、you can learn

    B、can you learn

    C、you learned

    D、did you learn


    正确答案:B

  • 第16题:

    Passage 2 A great deal of attention is being paid today to the socalled digital divide — the division of the world into the info(information) rich and the info poor. And that divide does exist today. My wife and I lectured about this looming danger twenty years ago. What was less visible then, however, were the new, positive forces that work against the digital divide. There are reasons to be optimistic.

    There are technological reasons to hope the digital divide will narrow. As the Internet becomes more and more commercialized, it is in the interest of business to universalize access — after all, the more people online, the more potential customers there are. More and more governments, afraid their countries will be left behind, want to spread Internet access. Within the next decade or two, one to two billion people on the planet will be netted together. As a result, I now believe the digital divide will narrow rather than widen in the years ahead. And that is very good news because the Internet may well be the most powerful tool for combating world poverty that we've ever had.

    Of course, the ue of the Internet isn't the only way to defeat poverty. And the Internet is not the only tool we have. But it has enormous potential.To take advantage of this tool, some impoverished countries will have to getover their outdated anticolonial prejudices with respect to foreign investment. Countries that still think foreign investment is an invasion of their sovereignty might well study the history of infrastructure (the basic structural foundations of a society) in the United States. When the United States built its industrials infrastructure, it didn't have the capital to do so. And that is why America's Second Wave infrastructure — including roads, barbors, highways, prots and so on — were built with foreign investment. The English, the Germans, the Dutch and the French were investing in Britain's former colony. They financed them. Immigrant Americans built them. Guess who owns them now? The Americans. I believe the same thing would be true in places like Brazil or anywhere else for that matter. The more foreign capital you have helping you build your Third Wave infrastructure, which today is an electronic infrastructure, the better off you're going to be. That doesn't mean lying down and becoming fooled, or letting foreign corporations run uncontrolled. But it does means recognizing how important they can be in building the energy and telecom infrastructures needed to take full advantage of the Internet.

    第55题:Digital divide is something _______ .

    A getting worse because of the Internet

    B the rich countries are responsible for

    C the world must guard against

    D considered positive today


    正确答案:C
    选[C]。本题不是要对digital divide 下定义,而是作出评价。文章第一段中的"Mywife and I lectured about this looming danger twenty years ago"对digital divide做了评价,关键词是looming danger(隐约出现的危险),表明digital divide是有危险的,因此全世界需要防范。

  • 第17题:

    Questions 116-120 refer to the following passage.
    Cross-cultural Communication in Business Negotiations
    Business Weekly by Dr. Rod Steiner November 2006
    The importance of effective cross-cultural communication during business conferences or ne-gotiations is often unappreciated. And yet it is not just the immediate outcome of the negotiation which is at stake but also the possibility of a positive, ongoing business relationship.
    Here's a simple example:"don't mix business and pleasure," we say, thinking ourselves to be efficient and"virtuous". But trying to negotiate with that attitude in some other cultures may well cause consternation in your host. This in turn will result in cross-cultural irritation and may well put future relationships under a cloud. So, the first rule should be to study the culture of the people with whom you are going to negotiate.
    Dr. Rod Steiner, assistant lecturer, Department of Business Studies, South Australian Institute of Technology.
    South Australian Institute of Technology
    Department of Business Studies
    44 Berwick St,
    Adelaide, Australia 5066
    November 24,2006
    Dear Dr. Steiner,
    I read your article "Cross-cultural Communication in Business Negotiations" with a great deal of interest. I am a postgraduate language/business student at the University of Adelaide, and I have also had some experience living and studying in Japan.
    You are absolutely right when you highlight possible"cross-cultural irritation". In our cul-ture, we would never associate business transactions of any type with drinking alcohol and going to nightclubs. However, that's more or less the normal way of doing things in Japan.
    I hope to specialize in this area of study -- I mean, in cross-cultural communication – and that's why I have chosen also to study some foreign languages. If you have any suggestions for fur-ther reading, could you please let me know?
    Thanks for your attention.
    Julie Luddon
    What does the article suggest?

    A.To take a course in international business relationships at the institute
    B.Always to be alert of hints that can damage an ongoing business relationship
    C.Not to mix business and pleasure when dealing with any culture
    D.To know the culture of your business counterpart

    答案:D
    解析:
    文章的核心思想是,在商务谈判合作中,了解对方的文化习俗很重要,答案是D。

  • 第18题:

    资料:Business,academic and civic leaders in Cambridge have warned that one of Britain’s major economic growth cities is under threat unless the government acts quickly to restore trust post-Brexit.
    Company executives and educationists report some highly skilled foreign nationals quitting or refusing to commit to new jobs in Britain because of uncertainty over their future legal status here.It has in the past boasted of creating employment faster than China,amid a boom in the technology and bioscience sectors,which led to the city being labelled”Sillicon fen”,but now there are fears of a big slowdown.
    “This is a unique economic asset for Europe,”said Lord Lansley,the former Conservation MP for South Cambridgeshire, after a specially convened meeting to discuss the problems with local politicians and others.”There is a [ political]vacuum out there and there does not seem to be a [ post Brexit] plan.There are things we need and if we get them we can continue to prosper and be more successful”,Lansley added.
    He has drawn up a Cambridge declaration with his colleagues meant to reassure existing academic and business staff from abroad that their presence will be protected .”We are committed to international collaboration in research,science and the exploitation of innovative,knowledge-intensive enterprises,”says the document.
    Lansley says he will be pushing the British government to give acquired rights to the 9,000 European citizens living in the East Anglian city out of a total population of 124,000.He also wants to see a continuation of free labour movement to allow Europeans to come to work and study in Cambridge and says”We need free movement for them to come to work and to study here.”

    What is the purpose of the Cambridge declaration in paragraph 4?

    A.To create more job positions for foreign talents
    B.To comfort existing foreign talents
    C.To attract new talents
    D.To stimulate local economy

    答案:B
    解析:
    本题考查的是细节理解。
    【关键词】purpose;Cambridge declaration;paragraph 4
    【主题句】第4自然段He has drawn up a Cambridge declaration with his colleagues meant to reassure existing academic and business staff from abroad that their presence will be protected .他和他的同事们起草了一份剑桥宣言,目的是让来自国外的现有学术和商业人员放心,他们的存在将得到保护。
    【解析】本题的问题是“第四自然段的剑桥宣言的目的是什么?”。选项A意为“为外国人才创造更多的工作岗位”;选项B意为“安慰现有的外国人才”;选项C意为“吸引新的人才”;选项D意为“刺激当地经济”。根据主题句可知,起草宣言的目的是安慰现有的外国人才,故选B。

  • 第19题:

    共用题干
    第一篇

    The Development of PR

    The rise of multinational corporations,global marketing,new communications technologies, and shrinking cultural differences have led to an unparalleled increase in global public relations or PR.
    Surprisingly,since modern PR was largely an American invention,the US leadership in public relations is being threatened by PR efforts in other countries.Ten years ago,for example,the world's top five public relations agencies were American-owned.In 1991,only one was.The British in particular are becoming more sophisticated and creative.A recent survey found that more than half of all British companies include PR as part of their corporate planning activities,compared to about one-third of US companies.It may not be long before London replaces New York as the capital of PR.
    Why is America lagging behind in the global PR race?Firstly,Americans as a whole tend to be fairly provinciel and take more of an interest in local affairs.Knowledge of world geography,for example,has never been strong in this country.Secondly,American lag behind their European and Asian counterparts in knowing a second language.Less than 5 percent of Burson-Marshall's US employees know two languages.Ogilvy and Mather has about the same percentage.Conversely, some European firms have half or more of their employees fluent in a second language.Finally,people involved in PR abroad tend to keep a closer eye on international affairs.In the financial PR area,for instance,most Americans read the Wall Street Journal. Overseas,their counterparts read the Journal as well as the Financial Times of London and The Economist,publications not often read in this country.
    Perhaps the PR industry might take a lesson from Ted Turner of CNN(Cable News Network). Turner recently announced that the word"foreign"would no longer be used on CNN news broadcasts.According to Turner,global communications have made the nations of the world so interdependent that there is no longer any such thing as foreign.

    The underlined word"provincial"(Para. 3)most probably means_______.
    A:rigid in thinking
    B:interested in world financial affairs
    C:like people from the provinces
    D:limited in outlook

    答案:D
    解析:
    从文章的第一段可以判断A、C、D所涉及的三点是公共关系业迅速发展和增长的原因,与题意不符。根据第二段的内容可以肯定B为正确答案。
    词汇题,文中说到美国雇员的地理知识从来就不是那么优秀,可见provincial应具有与local类似的意思,四个选项中:D“狭隘的世界观”最为贴切;选项B“对世界金融事务感兴趣”与以上分析相矛盾;选项A和C无从推测。
    具体见文章第二段。
    从第三段最后两句可以判断美国人不如他们的欧洲及亚洲同行阅读广泛,掌握第二外语的人数比例也低于外国同行,所以选项A和B不正确;世界地理知识方面了解不多不能说明他们在地理知识方面无知,所以C错误,第二段提到“the British in particular are becoming more sophisticated and creative”从反面证明美国公司在公共关系方面如他们的欧洲同行,所以D正确。
    根据Ted Turner".the word 'foreign' would no longer be used on CNN news broadcasts",可见CNN的发展方向要放眼全世界,把世界作为自己的事业的着眼点,因此可以判断C为正确答案。

  • 第20题:

    共用题干
    第一篇

    The Development of PR

    The rise of multinational corporations,global marketing,new communications technologies, and shrinking cultural differences have led to an unparalleled increase in global public relations or PR.
    Surprisingly,since modern PR was largely an American invention,the US leadership in public relations is being threatened by PR efforts in other countries.Ten years ago,for example,the world's top five public relations agencies were American-owned.In 1991,only one was.The British in particular are becoming more sophisticated and creative.A recent survey found that more than half of all British companies include PR as part of their corporate planning activities,compared to about one-third of US companies.It may not be long before London replaces New York as the capital of PR.
    Why is America lagging behind in the global PR race?Firstly,Americans as a whole tend to be fairly provinciel and take more of an interest in local affairs.Knowledge of world geography,for example,has never been strong in this country.Secondly,American lag behind their European and Asian counterparts in knowing a second language.Less than 5 percent of Burson-Marshall's US employees know two languages.Ogilvy and Mather has about the same percentage.Conversely, some European firms have half or more of their employees fluent in a second language.Finally,people involved in PR abroad tend to keep a closer eye on international affairs.In the financial PR area,for instance,most Americans read the Wall Street Journal. Overseas,their counterparts read the Journal as well as the Financial Times of London and The Economist,publications not often read in this country.
    Perhaps the PR industry might take a lesson from Ted Turner of CNN(Cable News Network). Turner recently announced that the word"foreign"would no longer be used on CNN news broadcasts.According to Turner,global communications have made the nations of the world so interdependent that there is no longer any such thing as foreign.

    We learn from the third paragraph that employees in the American PR industry_______.
    A:enjoy reading a great variety of English business publications
    B:speak at least one foreign language fluently
    C:are ignorant about world geography
    D:are not as sophisticated as their European counterparts

    答案:D
    解析:
    从文章的第一段可以判断A、C、D所涉及的三点是公共关系业迅速发展和增长的原因,与题意不符。根据第二段的内容可以肯定B为正确答案。
    词汇题,文中说到美国雇员的地理知识从来就不是那么优秀,可见provincial应具有与local类似的意思,四个选项中:D“狭隘的世界观”最为贴切;选项B“对世界金融事务感兴趣”与以上分析相矛盾;选项A和C无从推测。
    具体见文章第二段。
    从第三段最后两句可以判断美国人不如他们的欧洲及亚洲同行阅读广泛,掌握第二外语的人数比例也低于外国同行,所以选项A和B不正确;世界地理知识方面了解不多不能说明他们在地理知识方面无知,所以C错误,第二段提到“the British in particular are becoming more sophisticated and creative”从反面证明美国公司在公共关系方面如他们的欧洲同行,所以D正确。
    根据Ted Turner".the word 'foreign' would no longer be used on CNN news broadcasts",可见CNN的发展方向要放眼全世界,把世界作为自己的事业的着眼点,因此可以判断C为正确答案。

  • 第21题:

    The Cuban-Americans have done very well()

    AinFlorida

    Bin business with Cuba

    Cpolitically7

    Deconomically


    D

  • 第22题:

    问答题
    Passage 3  Certain barriers to foreign trade make selling in the international market a real challenge. Relatively few Americans are fluent in more than one language. (31)______, not all foreign traders speak English. (32)______, English is the second language in many countries, (33)______ is helping to lessen the language barrier. (34)______, an increasing number of Americans are learning a second language.  Each nation has (35)______ peculiar social customs and business practices, which often serve as a hindrance to international trade. The Latin American Siesta—the long lunch hour (36)______ makes the workday longer—is not common (37)______ other ethnic groups. Many foreigners working in Latin American countries find this custom difficult to observe. For some, driving a car (38)______ the left hand side of the road is confusing. Removing your shoes to enter a residence or religious building is (39)______ unique custom. Strange and exotic foods sometimes create a diet problem for the new comer abroad. On the other hand, the American practice of one-stop shopping in shopping centers is becoming common practice in many foreign countries.  One common foreign custom that has caused trouble is the “entry fee” or bribe that is often expected (40)______ dealing with foreign governments.

    正确答案: 31. and
    逗号之前指出很少有美国人能流利地说一种以上的语言,而空缺后则提到不是所有的外商都说英语。这两部分都是在陈述语言作为国际商务障碍之一的表现,属于并列关系,因此填并列连词and。
    32. However
    前文讲述语言在国际商务交流中带来的不利因素,而紧接着又指出英语是许多国家的第二语言,两部分之间为转折关系,又因该空后又逗号隔开,因此填入转折副词however。
    33. which
    该句主要成分是“英语是许多国家的第二语言”,因此逗号之后是非限定性定语从句修饰前面所指代的内容,因此应用which引导。
    34. Also
    上句指出由于英语是很多国家的第二语言,因此语言障碍的问题得到缓解。该句指出“越来越多的美国人在学习第二门语言”,与前文是递进的关系,因此填Also。
    35. its
    该句主谓宾齐全,需填入一个词来修饰宾语,因此应该填its,指代主语nation,表明“每个国家都有自己独特的社会风俗和商业惯例”。
    36. that
    破折号之间的内容是对主语Latin American Siesta的解释说明,可知the long lunch hour之后的内容为一个定语从句,因此可由that引导。
    37. to
    be common to为惯用搭配,意为“是…所共有/共用”,文中指“Latin American Siesta不是其他民族所共有的”。siesta(气候炎热国家的)午睡,午休。因此应填入to。
    38. on
    该处考查介词和名词搭配。side经常与介词on连用,on the left hand side意为“在左手边”,文中指“沿着左手边开车”,因此要用介词on。
    39. another
    上文提到在拉美国家,许多外国人感到遵守当地习俗很困难,并且给出了沿着左手边开车的例子。该句描述了走进一所住宅或宗教场所时要脱鞋的习俗,可知本句是在列举另一个独特风俗,答案为another。
    40. when
    该处描述又一个习俗,即和政府打交道要被收“entry fee”,因此应用when引导一个条件状语从句。
    解析: 暂无解析

  • 第23题:

    问答题
    Apart from a mastery of a foreign language, what other knowledge should a foreign language teacher have in order to do his/her job well?

    正确答案: He/she should have some knowledge about the related subjects such as linguistics, psychology and pedagogy. He should also know that a lot of variables influence classroom teaching. Factor like foreign language education policy, the goal of foreign language education, learners, teachers, syllabus, teaching method, teaching materials teaching aids, and assessment and evaluation all influence classroom teaching. If a teacher does not know them he would not be able to teach according to the circumstances and would achieve the best results possible.
    解析: 暂无解析