问答题Practice 10  随着外资银行在中国消费者中知晓度的提升,中外资银行的竞争在加剧。同时,年轻人群体正在迅速崛起,成为使用银行服务和金融投资产品的驱动力。  在上海、北京和广州,中国消费者对外资银行的知晓度每年都在提升。如今,在中国的金融中心上海,很多消费者能够在不提示的情况下举出一家外资银行的名字,  尽管国内银行在对本土市场了解、成立年限、分行和自动取款机网络分布上占有优势,但外资银行凭借他们的创新和广泛的产品线赢得了消费者的认同。

题目
问答题
Practice 10  随着外资银行在中国消费者中知晓度的提升,中外资银行的竞争在加剧。同时,年轻人群体正在迅速崛起,成为使用银行服务和金融投资产品的驱动力。  在上海、北京和广州,中国消费者对外资银行的知晓度每年都在提升。如今,在中国的金融中心上海,很多消费者能够在不提示的情况下举出一家外资银行的名字,  尽管国内银行在对本土市场了解、成立年限、分行和自动取款机网络分布上占有优势,但外资银行凭借他们的创新和广泛的产品线赢得了消费者的认同。

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正确答案: 【参考译文】
Competition between domestic and foreign banks has intensified as foreign players generate increased awareness among Chinese consumers. Meanwhile the youth segment is fast emerging as a driving force behind bank usage and financial investment products.
Chinese consumers’ awareness of foreign banks has increased year-on-year across Shanghai, Beijing and Guangzhou. Today many Chinese consumers in Shanghai, where china’s financial centre resides, are able to name a foreign bank without being prompted.
While local banks have an advantage in terms of their local knowledge, decades of operation and their wide network of branches and ATMs, etc. , foreign banks have gained increasing consumer recognition for their innovation and extensive product range.
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