判断题AgustaWestland is an innovative company and a market leader in making helicopters.A 对B 错
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更多“判断题AgustaWestland is an innovative company and a market leader in making helicopters.A 对B 错”相关问题
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第1题：
(b) Explain the meaning of the term ‘Efficient Market Hypothesis’ and discuss the implications for a company if
the stock market on which it is listed has been found to be semi-strong form. efficient. (9 marks)
正确答案：
(b) The term ‘Efficient Market Hypothesis’ (EMH) refers to the view that share prices fully and fairly reflect all relevant available
information1. There are other kinds of capital market efficiency, such as operational efficiency (meaning that transaction costs
are low enough not to discourage investors from buying and selling shares), but it is pricing efficiency that is especially
important in financial management.
Research has been carried out to discover whether capital markets are weak form. efficient (share prices reflect all past or
historic information), semi-strong form. efficient (share prices reflect all publicly available information, including past
information), or strong form. efficient (share prices reflect all information, whether publicly available or not). This research has
shown that well-developed capital markets are weak form. efficient, so that it is not possible to generate abnormal profits by
studying and analysing past information, such as historic share price movements. This research has also shown that
well-developed capital markets are semi-strong form. efficient, so that it is not possible to generate abnormal profits by studying
publicly available information such as company financial statements or press releases. Capital markets are not strong form
efficient, since it is possible to use insider information to buy and sell shares for profit.
If a stock market has been found to be semi-strong form. efficient, it means that research has shown that share prices on the
market respond quickly and accurately to new information as it arrives on the market. The share price of a company quickly
responds if new information relating to that company is released. The share prices quoted on a stock exchange are therefore
always fair prices, reflecting all information about a company that is relevant to buying and selling. The share price will factor
in past company performance, expected company performance, the quality of the management team, the way the company
might respond to changes in the economic environment such as a rise in interest rate, and so on.
There are a number of implications for a company of its stock market being semi-strong form. efficient. If it is thinking about
acquiring another company, the market value of the potential target company will be a fair one, since there are no bargains
to be found in an efficient market as a result of shares being undervalued. The managers of the company should focus on
making decisions that increase shareholder wealth, since the market will recognise the good decisions they are making and
the share price will increase accordingly. Manipulating accounting information, such as ‘window dressing’ annual financial
statements, will not be effective, as the share price will reflect the underlying ‘fundamentals’ of the company’s business
operations and will be unresponsive to cosmetic changes. It has also been argued that, if a stock market is efficient, the timing
of new issues of equity will be immaterial, as the price paid for the new equity will always be a fair one. -
第2题：
The company has successfully expanded its market.(英译汉)
参考答案：这家企业成功拓展了市场。
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第3题：
_______________ is when a country or company exports a product at a price that is lower in the foreign importing market than the price in the exporter's domestic market.A、trade barrier
B、dumping
C、tariff
D、open border
参考答案：C
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第4题：
Huawei is a market leader in providing customers with innovative video communication solutions.()此题为判断题(对，错)。
参考答案：对
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第5题：
The multinational corporation is making a take-over __________ for a property company.A.application
B.bid
C.proposal
D.suggestion答案：B解析：考查名词辨析。句意为“那家跨国公司正在——接管一家地产公司”。application意为“申请，请求”，bid意为“投标，报价”，make a bidfor意为“出价买，企图获得”，proposal意为“提议”，suggestion意为“建议”。根据句意，应为投标接管公司，故选B。 -
第6题：
Outstanding salespeople like Mrs. Love （） helped make our company a leader in this field.
Ahas
Bhave
Cis
Dare
B
略 -
第7题：
Outstanding salespeople like Mrs. Love （） helped make our company a leader in this field.
- A、has
- B、have
- C、is
- D、are
正确答案:B -
第8题：
判断题Banks enter the foreign exchange market on their clients’ and countries’ account.A对
B错
正确答案： 对解析：
第一段提出银行所代表的是either on their own or on their clients’ account，并未提到代表国家。 -
第9题：
单选题Innovative approaches to manufacturing, coupled with the tremendous size of the domestic market, led to the emergence of the United States as an industrial giant.Afollowed by
Bderiving from
Ccombined with
Dmixed with
正确答案： C解析： 词语辨析题。couple with在这里意为“加上，外加”；combine with意为“结合，联合”可以替代划线短语，所以选C。follow by跟随，追随。derive from来自。mix with和……混合。 -
第10题：
判断题The place for the exchange of currencies is both the foreign exchange market and the common market.A对
B错
正确答案： 对解析：
文章首句即提出货币交易市场就是foreign exchange market，common market并没有提到。 -
第11题：
判断题To keep the prosperity of the air industry, the Department of Defense has invested a lot of money to develop an innovative type of aircraft which does not need a runway.A对
B错
正确答案： 错解析：
词汇理解。该段录音的首句便提出问题：在面临种种困难的情况下，航空业如何才能保持繁荣兴盛?紧接着录音中指出“One answer may come from the Department of Defense, which had sponsored development of an innovative new type of aircraft that doesn’t need a runway…”，可知为了保持航空业的繁荣，国防部已经投资研制一种新型飞机，而该种飞机不需要跑道，与题干表述内容相吻合。
【录音原文】
With major airports facing chronic traffic jams and nobody volunteering to have a new airport built in his backyard, how is the air-travel boom going to sustain itself? One answer may come from the Department of Defense, which had sponsored development of an innovative new type of aircraft that doesn’t need a runway; its engine pods point upward for vertical takeoff, then tilt horizontally for forward flight. -
第12题：
单选题The results of that company are _____ stock market expectations.Aout of line
Bin line
Cin line with
Din line for
正确答案： D解析：
in line with与……一致，符合。out of line没排齐，不守秩序。in line成一直线，有秩序。in line for即将得到。 -
第13题：
JOL Co was the market leader with a share of 30% three years ago. The managing director of JOL Co stated at a
recent meeting of the board of directors that: ‘our loss of market share during the last three years might lead to the
end of JOL Co as an organisation and therefore we must address this issue immediately’.
Required:
(b) Discuss the statement of the managing director of JOL Co and discuss six performance indicators, other than
decreasing market share, which might indicate that JOL Co might fail as a corporate entity. (10 marks)
正确答案：
(b) It would appear that JOL’s market share has declined from 30% to (80 – 26)/3 = 18% during the last three years. A 12%
fall in market share is probably very significant with a knock-on effect on profits and resultant cash flows. Obviously such a
declining trend needs to be arrested immediately and this will require a detailed investigation to be undertaken by the directors
of JOL. Consequently loss of market share can be seen to be an indicator of potential corporate failure. Other indicators of
corporate failure are as follows:
Six performance indicators that an organisation might fail are as follows:
Poor cash flow
Poor cash flow might render an organisation unable to pay its debts as and when they fall due for payment. This might mean,
for example, that providers of finance might be able to invoke the terms of a loan covenant and commence legal action against
an organisation which might eventually lead to its winding-up.
Lack of new production/service introduction
Innovation can often be seen to be the difference between ‘life and death’ as new products and services provide continuity
of income streams in an ever-changing business environment. A lack of new product/service introduction may arise from a
shortage of funds available for re-investment. This can lead to organisations attempting to compete with their competitors with
an out of date range of products and services, the consequences of which will invariably turn out to be disastrous.
General economic conditions
Falling demand and increasing interest rates can precipitate the demise of organisations. Highly geared organisations will
suffer as demand falls and the weight of the interest burden increases. Organisations can find themselves in a vicious circle
as increasing amounts of interest payable are paid from diminishing gross margins leading to falling profits/increasing losses
and negative cash flows. This leads to the need for further loan finance and even higher interest burden, further diminution
in margins and so on.
Lack of financial controls
The absence of sound financial controls has proven costly to many organisations. In extreme circumstances it can lead to
outright fraud (e.g. Enron and WorldCom).
Internal rivalry
The extent of internal rivalry that exists within an organisation can prove to be of critical significance to an organisation as
managerial effort is effectively channeled into increasing the amount of internal conflict that exists to the detriment of the
organisation as a whole. Unfortunately the adverse consequences of internal rivalry remain latent until it is too late to redress
them.
Loss of key personnel
In certain types of organisation the loss of key personnel can ‘spell the beginning of the end’ for an organisation. This is
particularly the case when individuals possess knowledge which can be exploited by direct competitors, e.g. sales contacts,
product specifications, product recipes, etc.
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第14题：
CUSTOMER REFERRAL From: Bob Smith< bobsmith@3>To: Tompson Harris 10:12 AM, Monday, Dec. 21, 2015 Dear Mr. Harris, Thank you for your cooperation for our business in the recent years. With your great help and support, we have tripled our products in the last three years. And the profits of our company increases steadily. Now, we have enlarged and consolidated our domestic market and European market. Next step we intend to explore the North American market, especially Canada’s and USA’s. However, we do not have good connections in this region. Therefore, we shall be very obliged if you could kindly introduce us to some of your reliable partners in North America who are interested in our products. We look forward to your early reply. Merry Christmas and Happy New Year! Yours sincerely, Bob Smith Project manager
1. How does Bob begin with his email()
A. With a self-introduction.
B. With his company’s current situation.
C. With presenting thanks for help and support.
2. What’s the current situation of Bob’s company()
A. Very good.
B. Not so good.
C. Just so so.
3. What are the market areas of Bob’s company()
A. Domestic and Asian market.
B. Domestic and North American market.
C. Domestic and European market.
4. What is the recent plan of Bob’s company()
A. To enlarge the domestic and European market.
B. To explore the North American market.
C. To withdraw from European market and strengthen the North American market.
5. What is the purpose of the email()
A. To give best wishes for the coming Christmas and New Year.
B. To ask for the introduction of some business partners in North America.
C. To consolidate the business relationship.
参考答案：子问题 1:C; 子问题 2:A; 子问题 3:C; 子问题 4:B; 子问题 5:B
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第15题：
According to a market research company, the demand for 5G smartphones in China is not affected seriously by the epidemic.()此题为判断题(对，错)。
参考答案：对
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第16题：
As Huawei's highest decision－making body, the Representatives' Commission makes decisions on major company matters.()此题为判断题(对，错)。
参考答案：对
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第17题：
The leader's corruption undermined the image of the company.A:established
B:damaged
C:strengthened
D:consolidated答案：B解析：本句意思：领导者的腐败破坏了公司的形象。undermine破坏，侵蚀……的基础，暗中破 坏，冲蚀，削弱。damage损坏，破坏；establish建立；strengthen加强；consolidate巩固。 -
第18题：
They’re doing some very innovative work in solar energy.“innovative” here means something out of date.
A对
B错
错
略 -
第19题：
问答题Passage 1 ● Read the text taken from a book on marketing management. ● Choose the best sentence to fill in each of the gaps. ● For each gap 9-14, mark one letter A-H on your Answer sheet. ● Do not mark any letter twice. ● There is an example at the beginning. From 1900 until 1940s, approximately 400 shoe manufacturers were operating in New England; by 1985, only 10 percent remained. Griffth Shoes-making Company survived by producing a premium-quality product that was difficult to duplicate and that appealed to a narrow market segment willing to pay high prices for Griffth Shoes-making Company quality. As fashion became a more important component of men’s shoe purchasing behavior and casual styles became more popular, the company broadened its product line to include several fashionable and lightweight styles that retained the famous Griffth Shoes-making Company quality. (9)______ In 1985, the men’s premium shoe market was considered to include brands with a price range of $75 or higher. Griffth Shoes-making Company, Inc. Johnston & Murphy, E. T. Wright & Company, Allen Edmonds, and Florsheim were the major domestic manufacturers producing premium shoes. Measuring market share within the industry was difficult because so many of the manufacturers were private companies, like Griffth Shoes-making Company. (10)______ Allen Edmonds, headquartered in Wisconsin, relied primarily on nonproprietary retail outlets for its distribution. Its advertising was sizable, with expenditures in the $1 million to $2 million range. (11)______ Allen Edmonds also operated a small direct mail catalog business, the majority of whose costs were handled by Edmonds’ retail accounts. E. T. Wright & Company, headquartered in Massachusetts, operated an extensive direct mail business and, like Griffth Shoes-making Company, relied on nonproprietary distribution. (12)______ Florsheim’s product line covered several price points, including those in the premium market. Florsheim was, by far, the strongest competitor, with an estimated market share of 18 percent and both nonproprietary retail distribution channels. Hanover, a medium-priced shoe manufacturer, also was noted for its direct distribution system. (13)______ Imports accounted for a 50 percent share of the total men’s shoe market. Bally, the strongest competitor was the leading imported brand in this market before 1975 and maintained a market share of close to 25 percent at that time. By 1985, other imported brands included Baker Benjes, Cole Haln, Ferragamo, Bruno Magli, and Church’s. (14)______ Most of the imported brands were lighter in weight and designed to appeal to more fashion-conscious consumers. A. The imported products differed from the domestic premium brands, however. B. Nonetheless, Griffth Shoes-making Company faced several strong domestic competitors and unrelenting price competition from imports. C. The continued labor intensity of shoe manufacturing made the industry vulnerable to lower-priced imports. D. In addition, these companies were not always in direct competition because distribution channels differed. E. Despite the market pressures, Griffth Shoes-making Company remained profitable and had even diversified its distribution channels by establishing direct mail cataloging in the late 1970s. F. Johnston & Murphy, on the other hand, operated proprietary retail outlets and experimented in the mail order business for both men’s and ladies’ premium shoes. G. Most of this was spent promoting brand name awareness to consumers. H. The company owned over 100 proprietary retail stores, operated a successful mail order business, and produced private label footwear for J. C. Penney & Sears, Roebuck department stores.正确答案： 9.B 前一句描述格瑞福斯制鞋公司在新英格兰制鞋业整体不景气的趋势下,仍然坚持自己的特色,积极适应市场动态需求。后两句指出国内各竞争对手。选项B起到了承上启下的作用。
10.D 前一句指出各个企业的国内市场份额很难确定,原因是“…so many of the manufacturers were private companies.”,而此句后面又列举了几个企业的不同的分销渠道。由此可见,私有企业比重大和分销渠道各异都是造成国内市场份额很难确定的原因。
11.G (广告)的主要目的在于扩大产品在消费者中的知名度。前一句提到爱伦·埃德蒙斯公司投入大量资金进行广告宣传,而后一句提到该公司还进行邮购直销。由此可知空缺处应该也是关于广告的。故选G。
12.F 该空前一句指出赖特公司,同格瑞福斯制鞋公司一样依靠非专卖销售渠道,开展广泛的邮购直销,所以接下来应对格瑞福斯制鞋开通邮购直销的情况进介绍。故选F。
13.H 前一句提到Hanover作为一家中档制鞋企业,也以它的直销系统而闻名。后一句介绍了进口情况。故空缺出应继续详细说明汉诺威尔公司的情况。故选H。
14.A 该空前一句主要介绍都有哪些进口的品牌,而后一句主要指出进口货与国内品牌的不同之处。因此空缺处应该指出进口产品与国内的廉价品牌是不同的。解析： 暂无解析 -
第20题：
判断题They’re doing some very innovative work in solar energy.“innovative” here means something out of date.A对
B错
正确答案： 对解析： 暂无解析 -
第21题：
单选题The company makes it possible _____ the market information with its partners.Ashare
Bsharing
Cto share
Dshared
正确答案： A解析：
句意：公司让与合伙人分享市场信息成为可能。本题考查固定搭配。make it possible for sb.to do sth.是固定搭配，表示“让某人做某事成为可能”。因此C项正确。 -
第22题：
单选题No one doubts______he is the best leader in the company.Awhether
Bif
Cwhat
Dthat
正确答案： B解析： -
第23题：
单选题Outstanding salespeople like Mrs. Love （） helped make our company a leader in this field.Ahas
Bhave
Cis
Dare
正确答案： B解析： 暂无解析