单选题The phrase “selling point” in Paragraph 4 most probably means that orderliness ______.A is something that can help them sell their products wellB really benefits the DanesC is the feature that makes the goods attractive to the buyerD makes the Danes ve

题目
单选题
The phrase “selling point” in Paragraph 4 most probably means that orderliness ______.
A

is something that can help them sell their products well

B

really benefits the Danes

C

is the feature that makes the goods attractive to the buyer

D

makes the Danes very much like the Germans or the Swedes


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  • 第1题:

    阅读下面的句子,根据文章内容进行判断,正确写“T”错误写“F”

    There are eight traditional functions of marketing:

    ( 1 ) Buying: A marketer focuses on buyers’ needs and desires in order to decide what products to make available. Understanding buyers’ behavior. is of great importance.

    ( 2 ) Selling: Marketers usually view selling as a persuasive activity that is completed through promotion. Selling includes personal selling, advertising, and other selling methods. It is probably the function of marketing that we most often see in our daily life.

    ( 3 ) Transporting: Transporting is physically moving the product from the seller to the buyer. Marketers focus on transporting costs and services.

    ( 4 ) Storing: Like transporting, storing is an aspect of the physical distribution of products. Storing includes warehousing activities. Warehouses hold products for long periods sometimes in order to create time utility.

    ( 5 ) Grading: Grading involves sorting products according to size and quality. This makes buying and selling easier because it reduces the need for inspection and sampling.

    ( 6 ) Financing: For many products, such as automobiles, fridges, and new homes, the purchase is facilitated when the marketer provides credit that makes the purchasing of the product possible.

    ( 7 ) Marketing research: Through research, marketers may find out the need for new products and services. By gathering information on a regular basis, they can better plan, carry out and control marketing activities.

    ( 8 ) Risk taking: It involves bearing the uncertainties that are part of the marketing process. Most marketing decisions result in either success or failure that is associated with risk.

    () 21. It is very important to understand buyers’ behavior.

    () 22. Marketers usually use different selling methods.

    () 23. Marketers ignore transporting costs and services.

    () 24. Both transporting and storing are the aspects of the physical distribution of products.

    () 25. Marketers provide credit that makes the purchasing of automobiles, fridges, and new homes possible.


    参考答案:21、T 22、T 23、F 24、T 25、T


  • 第2题:

    In Paragraph 2, the word" legitimate" most probably means ______.

    A) lawful

    B) biological

    C) personal

    D) reasonable


    正确答案:D
    答案:D
    [试题分析]词义判断题。
    [详细解答]该词意为:“合法的”,“合理的”。

  • 第3题:

    The underlined phrase “zero in on” in the last paragraph probably means_____

    A.100k through

    B.skip over

    C.focus on

    D.depend on


    正确答案:C
    根据该短语后面的“the things you’re interested in”可推断对感兴趣的内容应“锁定”目标,着重阅读,而不应是“浏览”、“略过”或是“依靠”。

  • 第4题:

    判断题
    There are eight traditional functions of marketing:  ( 1 )Buying: A marketer focuses on buyers’ needs and desires in order to decide what products to make available. Understanding buyers’ behavior is of great importance.  ( 2 )Selling: Marketers usually view selling as a persuasive activity that is completed through promotion. Selling includes personal selling, advertising, and other selling methods. It is probably the function of marketing that we most often see in our daily life.  ( 3 )Transporting: Transporting is physically moving the product from the seller to the buyer. Marketers focus on transporting costs and services.  ( 4 )Storing: Like transporting, storing is an aspect of the physical distribution of products. Storing includes warehousing activities. Warehouses hold products for long periods sometimes in order to create time utility.  ( 5 )Grading: Grading involves sorting products according to size and quality. This makes buying and selling easier because it reduces the need for inspection and sampling.  ( 6 )Financing: For many products, such as automobiles, fridges, and new homes, the purchase is facilitated when the marketer provides credit that makes the purchasing of the product possible.  ( 7 )Marketing research: Through research, marketers may find out the need for new products and services. By gathering information on a regular basis, they can better plan, carry out and control marketing activities.  ( 8 )Risk taking: It involves bearing the uncertainties that are part of the marketing process. Most marketing decisions result in either success or failure that is associated with risk.Marketers provide credit that makes the purchasing of automobiles, fridges, and new homes possible.
    A

    B


    正确答案:
    解析: 暂无解析

  • 第5题:

    单选题
    “At this point” in this article most probably means _____.
    A

    at this moment

    B

    At this part

    C

    at this house

    D

    at this corner


    正确答案: C
    解析:
    结合上下文语境可以看出at this point表示“在这个时候”。

  • 第6题:

    单选题
    The phrase ‘in lieu of’ (line 2, paragraph 4) most probably means ______.
    A

    on behalf of

    B

    in line with

    C

    with regard to

    D

    instead of


    正确答案: A
    解析:
    破折号后面说“indeed without a credit card you may be considered so untrustworthy that not only a deposit but your passport will be held as security too. ”意为如果没有信用卡出租公司会收取订金还会扣留护照,也就是说信用卡的作用是代替订金,故选D。

  • 第7题:

    单选题
    The word swordsman in Paragraph 4 probably means______.
    A

    Someone who is skilled at fighting with a sword

    B

    Someone who is skilled at fighting with a gun

    C

    Someone who often fights with other people

    D

    Someone who often makes trouble for other people


    正确答案: C
    解析:

  • 第8题:

    单选题
    The word “redress” in paragraph 4 probably means _____.
    A

    dressing again

    B

    change of address

    C

    compensation for something wrong

    D

    selling the same product at different prices


    正确答案: D
    解析:
    第三段第五句作者提到一些利用教堂大厅或类似的地方卖一日大减价地毯的人常常会利用这些误导消费者的方法。因为大减价一天后就离开了这个地区,消费者不可能找他们赔偿。

  • 第9题:

    判断题
    There are eight traditional functions of marketing:  ( 1 )Buying: A marketer focuses on buyers’ needs and desires in order to decide what products to make available. Understanding buyers’ behavior is of great importance.  ( 2 )Selling: Marketers usually view selling as a persuasive activity that is completed through promotion. Selling includes personal selling, advertising, and other selling methods. It is probably the function of marketing that we most often see in our daily life.  ( 3 )Transporting: Transporting is physically moving the product from the seller to the buyer. Marketers focus on transporting costs and services.  ( 4 )Storing: Like transporting, storing is an aspect of the physical distribution of products. Storing includes warehousing activities. Warehouses hold products for long periods sometimes in order to create time utility.  ( 5 )Grading: Grading involves sorting products according to size and quality. This makes buying and selling easier because it reduces the need for inspection and sampling.  ( 6 )Financing: For many products, such as automobiles, fridges, and new homes, the purchase is facilitated when the marketer provides credit that makes the purchasing of the product possible.  ( 7 )Marketing research: Through research, marketers may find out the need for new products and services. By gathering information on a regular basis, they can better plan, carry out and control marketing activities.  ( 8 )Risk taking: It involves bearing the uncertainties that are part of the marketing process. Most marketing decisions result in either success or failure that is associated with risk.It is very important to understand buyers’ behavior.
    A

    B


    正确答案:
    解析: 暂无解析

  • 第10题:

    单选题
    The word “fueled” underlined in Paragraph 1 most probably means.
    A

    powered

    B

    bombarded

    C

    created

    D

    pushed


    正确答案: D
    解析:
    fueled所在的第一段第二句指的是“太阳由靠近它中心的高热原子核反应将氢转化为氦来获得能量”,由此可知fuel在文中意为“提供能量”,power作动词时,有“产生动力”的意思,与文中的fuel意思相符。bombard炮轰,轰击。因此选A。

  • 第11题:

    单选题
    The word “imprimatur” in Paragraph 2 most probably means ______.
    A

    dislike

    B

    betrayal

    C

    approval

    D

    suspicion


    正确答案: C
    解析:
    第二段谈论黑人对自己外形的新看法Natural style serves as a visible imprimatur of blackness,因此他们不再改变自己的外形,可判断imprimatur是表积极意义的词,可排除贬义色彩选项A,B,D。imprimatur认可,同意。approval承认,认可。betrayal出卖。suspicion怀疑,猜疑。

  • 第12题:

    单选题
    The word handle in the last paragraph most probably means _____.
    A

    carry away

    B

    pick up

    C

    get in

    D

    take down


    正确答案: A
    解析:

  • 第13题:

    You may get consumers who want very high quality services satisfied, but at a higher price. And the people who want no-frills service and cheap product will also get it at the other end of the market. So competition allows a range of variety to occur in a market. The benefit to society of competition is that it makes a major contribution to the fundamental economic issue, which is the scarcity of productive resources. It means that on the production side, there is maximum pressure to conserve the use of those scarce productive resources. On the demand side it also rations consumer demand appropriately, and it also tends to mean that the variety of consumer needs can be met.

    1. From the first paragraph of the passage we can know that usually there are ()kinds of consumers who may get satisfied in a market.

    A. two

    B. three

    C. four

    2. What does “it” in the first sentence of paragraph 2 refer to()

    A. fundamental economic issue

    B. the scarcity of productive resources

    C. The benefit of competition

    3. The sentence in paragraph 1“So competition allows a range of variety to occur in a market” means ().

    A. competition makes the market supply various products and services

    B. competition makes a lot of things occur in a market

    C. competition makes different things occur in a market

    4. On the demand side competition also ()appropriately.

    A. meets consumer needs

    B. makes consumer rational

    C. makes consumer satisfied

    5. The best title of this passage is ().

    A. Fundamental Economic Issue

    B. The Benefit of Competition

    C. Consumer Demand and Market


    参考答案:子问题 1:A; 子问题 2:C; 子问题 3:A; 子问题 4:B; 子问题 5:B

  • 第14题:

    The underlined phrase in paragraph 3 most probably means _____________.

    A. formed an idea for

    B. made an outline for

    C. made some space for

    D. chose some colors for


    正确答案:A
    【解析】词义猜测题。上下句是Some…Other…句式,while we conjured up our designs的对应部分是while deep in thought,可见conjured up的意思是“思考,想象”,故选A。

  • 第15题:

    We may infer from the context that "upselling" (Line 2, Para.6) probably means( )

    [A] selling something up

    [B] selling something fancy

    [C] selling something unnecessary

    [D] sdling something more expensive


    正确答案:D

  • 第16题:

    判断题
    There are eight traditional functions of marketing:  ( 1 )Buying: A marketer focuses on buyers’ needs and desires in order to decide what products to make available. Understanding buyers’ behavior is of great importance.  ( 2 )Selling: Marketers usually view selling as a persuasive activity that is completed through promotion. Selling includes personal selling, advertising, and other selling methods. It is probably the function of marketing that we most often see in our daily life.  ( 3 )Transporting: Transporting is physically moving the product from the seller to the buyer. Marketers focus on transporting costs and services.  ( 4 )Storing: Like transporting, storing is an aspect of the physical distribution of products. Storing includes warehousing activities. Warehouses hold products for long periods sometimes in order to create time utility.  ( 5 )Grading: Grading involves sorting products according to size and quality. This makes buying and selling easier because it reduces the need for inspection and sampling.  ( 6 )Financing: For many products, such as automobiles, fridges, and new homes, the purchase is facilitated when the marketer provides credit that makes the purchasing of the product possible.  ( 7 )Marketing research: Through research, marketers may find out the need for new products and services. By gathering information on a regular basis, they can better plan, carry out and control marketing activities.  ( 8 )Risk taking: It involves bearing the uncertainties that are part of the marketing process. Most marketing decisions result in either success or failure that is associated with risk.Both transporting and storing are the aspects of the physical distribution of products.
    A

    B


    正确答案:
    解析: 暂无解析

  • 第17题:

    单选题
    The phrase “making the biggest splash” (line 1, paragraph 3) most probably means ______.
    A

    causing the biggest trouble

    B

    exerting the greatest effort

    C

    achieving the greatest success

    D

    enjoying the widest popularity


    正确答案: A
    解析:
    语义理解题。第二段最后一句介绍了CIA举办的竞赛,并提到其中最大赢家的明显优势在于其对电子领域的掌握。第三段第一句提到Straitford公司的例子,并用“making the biggest splash”描述该公司目前的经营状况。随后两段从不同的方面介绍了公司第五段最后一句提到“Straitford 公司以发表自己的独立意见为荣”,由此可见,Straitford公司是进行公开来源的间谍活动比较成功的一个例子。“make the biggest splash”最引人注目,引起最大的轰动,亦即取得最大的成功。

  • 第18题:

    单选题
    The phrase “throw off” underlined in Paragraph 3 most probably means.
    A

    eject

    B

    burn up

    C

    convert

    D

    let in


    正确答案: A
    解析:
    词义辨析题。“throw off”出现在文章第三段最后一句。该句指“当太阳从一个红色巨星变成一个白矮星时,它会猛烈地喷发出大量的气体,这被称之为新星爆发”。由此可知“throw off”指的是“喷发”,而eject有“喷出”的意思,故选A。burn up烧掉;发怒。convert使转变。let in放进;允许进入。

  • 第19题:

    单选题
    The underlined word “significant” (in Paragraph 1) most probably means “_____”.
    A

    strange

    B

    terrible

    C

    important

    D

    difficult


    正确答案: A
    解析:
    根据下文,发生在1990年的世界事件:东西德统一,World Wide Web 的诞生。我们不难推测,significant是指“重要,重大”。故选C项。

  • 第20题:

    单选题
    In context, which of the following is the best revision of sentence 3 (reproduced below)?That thing that makes them want to do it is called an incentive, and what makes them not want to do them would be a disincentive.
    A

    It is an incentive making someone want to do something, and a disincentive making them not want to do it.

    B

    An incentive is what makes someone want to do something, and a disincentive is what makes someone want to avoid doing something.

    C

    Incentives make someone want to do things, but disincentives are the things making them not want to do it.

    D

    People are made to want to do something by incentives, and a disincentive is for not wanting to do it.

    E

    It is incentives that make people want to do something, disincentives on the other hand being what makes people want to avoid doing something.


    正确答案: B
    解析:
    这个句子是明确“incentive,disincentive”的定义。A使用代词it,没有一个清晰地先行词,且使用两个不恰当的分词短语。C的定义冗杂,使用代词it,没有一个明确的先行词。D和E的定语既不符合平行结构也不恰当。只有B的定义最有效最简洁。

  • 第21题:

    判断题
    There are eight traditional functions of marketing:  ( 1 )Buying: A marketer focuses on buyers’ needs and desires in order to decide what products to make available. Understanding buyers’ behavior is of great importance.  ( 2 )Selling: Marketers usually view selling as a persuasive activity that is completed through promotion. Selling includes personal selling, advertising, and other selling methods. It is probably the function of marketing that we most often see in our daily life.  ( 3 )Transporting: Transporting is physically moving the product from the seller to the buyer. Marketers focus on transporting costs and services.  ( 4 )Storing: Like transporting, storing is an aspect of the physical distribution of products. Storing includes warehousing activities. Warehouses hold products for long periods sometimes in order to create time utility.  ( 5 )Grading: Grading involves sorting products according to size and quality. This makes buying and selling easier because it reduces the need for inspection and sampling.  ( 6 )Financing: For many products, such as automobiles, fridges, and new homes, the purchase is facilitated when the marketer provides credit that makes the purchasing of the product possible.  ( 7 )Marketing research: Through research, marketers may find out the need for new products and services. By gathering information on a regular basis, they can better plan, carry out and control marketing activities.  ( 8 )Risk taking: It involves bearing the uncertainties that are part of the marketing process. Most marketing decisions result in either success or failure that is associated with risk.Marketers usually use different selling methods.
    A

    B


    正确答案:
    解析: 暂无解析

  • 第22题:

    单选题
    The phrase “stand to profit from” underlined in Paragraph 2 means to.
    A

    stand on your feet when the profit comes

    B

    have to stand up if vou really care about profit

    C

    most probably benefit from dubious profit

    D

    quite possibly step aside to avoid potential profit


    正确答案: B
    解析:
    词义题。stand to gain\lose为惯用搭配,意为“可能获得\失去”,而gain与题干引用部分提到的profit表达意思相一致。可知该处指“可能会从售酒中获利的当地和国有的企业界/商界”,因此选项C为正确答案。

  • 第23题:

    单选题
    The word “isolated” underlined in Paragraph 4 most probably means ______.
    A

    restored

    B

    separated

    C

    attended

    D

    located


    正确答案: C
    解析:
    语义题。isolate意为“使隔离;使孤立;分析”,其在文中所在句指“世界卫生组织官员宣布他们已将所知的最后一个病例隔离起来”。separate有“分开,隔开”的意思,因此与文中isolate表达意思相一致。restore恢复;修复;归还。attend出席;处理;致力于。locate定位;定居。