问答题Practice 6  ● You are the head of the Administrative Department of a company. The Managing Director has asked you to write a proposal for office health and safety provisions.  ● Write a proposal for the Managing Director:  ● giving reasons for writing

题目
问答题
Practice 6  ● You are the head of the Administrative Department of a company. The Managing Director has asked you to write a proposal for office health and safety provisions.  ● Write a proposal for the Managing Director:  ● giving reasons for writing the proposed proposal  ● summarizing the problems that have been raised concerning office health and safety  ● giving the main causes of the possible accidents  ● suggesting new provisions of office health and safety.  ● Write 200~250 words on the separate answer paper provided.

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  • 第1题:

    问答题
    Practice 5  ● The company you work for has decided to join a scheme in which members of staff exchange places for six months with people from other companies overseas.  ● The Chief Executive has asked you to suggest which members of staff should be the first to take part in this scheme and why.  ● Write your proposal for the Chief Executive:  ● suggesting which members of staff should be chosen and why they are suitable  ● describing what their current responsibilities are  ● explaining what these staff could learn from the exchange scheme  ● outlining the benefits to the company as a whole of its participation in the scheme.  ● Write 250~300 words on the separate answer paper provided.

    正确答案: 【参考范文】
    Subject: Choosing employees for staff exchange scheme
    As requested, I am submitting this report so as to give recommendations on selecting members of staff as the first to participate in a scheme in which members of staff exchange places for six months with people from other companies in England.
    As for the ideal candidate, he or she will be a qualified accountant with no less than 3 years’ hands-on experience. He/she is expected to be confident and possesses excellent interpersonal and communication skills in English language. It will be an asset if he/she has a good understanding of American environment and culture.
    I believe that most of the junior managers at the financial department are qualified for this scheme, for they can meet the requirements and obviously have an edge over staff of other departments. Their responsibility is about the financial control of the businesses, which includes accounting matters, cash flow management and negotiation with suppliers. Moreover, they can offer commercial support to the local managers and are heavily engaged in operational level, while managing overseas
    With this scheme, staff will be more exposed to a different environment, which is bound to broaden their horizon, improve their English and sharpen their skills. I am certain that staff will have an indepth knowledge of and exposure to managing overseas businesses. Surely it would turn out to be a most rewarding experience to them as well. Exposed to different culture, the selected members will be able to share their knowledge with those never been out of China.
    Providing staff with a unique experience of working overseas will boost their morale and make them valuable assets for the company. Their knowledge can also be used to expand operation home and abroad. Therefore, it will end up benefiting the company greatly.
    解析: 暂无解析

  • 第2题:

    问答题
    Writing Task II  (20 points)  Directions: Write a composition of no less than about 160 words, saying whether you agree or disagree with the following statement and giving examples: The biggest dangers to our health and environment come from cars. Remember to write your composition on the Answer Sheet.

    正确答案:
    There is an argument that the biggest dangers to our health and environment come from cars. Some people may agree with this, while others may disagree. In my opinion, I don’t think the situation is true.
    Firs of all, car brings much convenience to our life. Nowadays, with the fast development of China’s economy and China’s entry into the WTO, each year, there is an increasing number of cars on the roads as millions of new cars are produced. Many Chinese people who live in big cities, to a large extent, rely on cars to go to work every day. Without cars those people will have a lot of trouble going to work.
    Secondly, although cars have many drawbacks, there are always many solutions to those problems. One way to get rid of the polluted air is to produce green cars without pollution. Another way is to replace car engines with something else. Inventors are now working on steam cars as well as electric cars.
    Thirdly, cars do post some dangers on our health and the environment, but they are not the biggest cause. Dangers come from many aspects, such as factories or hospitals producing many toxin gas or dumping poisonous water into river.
    In sum, on the one hand, we should take measure to resolve the problems; on the other hand, we could also use the scientific and technical productions.
    (Word Count: 231)
    解析: 暂无解析

  • 第3题:

    问答题
    Practice 5  ● Your colleague, Tom Miller has asked you for help with a report on current market situation, but you cannot help at the moment.  ● Write an e-mail to Tom:  ● Explaining why you cannot help him;  ● Recommending another person;  ● Telling what relevant experience that person has.  ● Write 30—40words.

    正确答案: 【参考范文】
    To: Tom Miller
    Subject: Report on market situation
    I would like to help you with the report. But I’m on a business trip right now and will come back in 6 days. I think my friend Linda can help you and she has very rich experience in marketing field.
    解析: 暂无解析

  • 第4题:

    问答题
    Practice 4  ● Your company is planning to launch a new mode of cellphone. You have been asked to do some research and put forward a proposal.  ● Write your proposal, including the following:  ● when and where to launch the cellphone,  ● promotion activities to go with the launch,  ● possible benefits that the launch will bring to the company,  ● possible risks involved.  ● Write 200—250 words.

    正确答案: 【参考范文】
    Introduction
    This proposal aims at recommending the time and location to launch our new mode of cellphone and suggesting ways of promotion.
    When and Where
    Time: Since students are the target customers of our new mode of cellphone, the best promotion time will be the summer holiday when new college students are leaving home and have to buy cellphones to communicate with their family.
    Place: our best choice is the Victory Shopping Mall located near the campus, as the square in front of the mall has enough space for the launch and there are a dozen colleges around the mall.
    How and What
    We strongly suggest the following promotion activities:
    Promotional flyers: We should create high-quality promotional flyers that tell customers of competitive price and the advanced quality of our product. Our key features and after sales service should also be included in it .
    Promotional video: Simple, short-length product demonstration videos are really noticeable. We can show that our cellphone can be used everywhere in the world in the video.
    Coupons: Most customers love coupons and a $20 coupon can stimulate sales volume of our new cellphone.
    Possible benefits
    These promotion approaches will help achieve success for the new product and as a result have a positive impact on the company identity.
    Possible risks
    The possible risks involved in these promotions are that in summer it rains a lot and maybe there will not be many participants on a rainy day. Therefore, we should pay attention to weather forecast and make a good preparation for a rainy day.
    解析: 暂无解析

  • 第5题:

    问答题
    Practice 6  ● Your department needs to employ some temporary staff.  ● Write an email to the Human Resources Manager:  ● saying how many staff you need and giving the date you want them to start  ● explaining why you need them  ● stating what skills they should have  ● Write 40—50 words.

    正确答案: 【参考范文】
    To: Human resource manager
    From: J. Darcy
    Subject: Temporary staff needed
    Dear Sir,
    As you know, the number of orders will increase a great deal as it always does before the Spring Festival and we are short of hands for packaging. Seven people are needed before the end of this weekend there will be no special requirements for skills.
    Thanks.
    Best regards
    解析: 暂无解析

  • 第6题:

    问答题
    Practice 7  ● You are the Manager of the Marketing and Sales Department of a Computer Manufacturing Firm. The Managing Director has asked you to prepare a proposal for sales promotion of the new product—computer PC06.  ● Write a proposal for the Managing Director:  ● giving the reasons for writing the proposal  ● suggesting the principal strategy for the proposed promotional activities  ● giving the categories of promotional activity that the policy should cover  ● explaining the promotional activities will be within the total proposed budget and benefit the promotional activities would bring.  ● Write 200-250 words on the separate answer paper provided.

    正确答案: 【参考范文】
    Proposal for sales promotion of the new product (computer PC06) According to your request in your memo of 26 June, I am sending to you my proposal for sales promotion activities for the new product—Computer PC 06.
    It is already agreed that since our prime prospects are to be found in the professions, the industry trade, and other administrative organizations, our advertising campaign will be targeted at this market segment instead of the mass consumer.
    Therefore, the principal strategy for our promotional activities will be to offer our authorized dealers an effective stimulus and support. But we are not supposed to ignore the potential effect of a well-planned promotional policy including retail outlet displays.
    So the categories of promotional activity our policy needs to cover are as what follows:
    1. Promotional literature
    2. Trade promotions
    3. Point-of-sale display
    4. Financial incentives for the consumer
    5. Brand image
    6. Consumer services
    We trust the following specific promotional activities will be within the total proposed budget and the allocation of that for each item will be made accordingly:
    1. Special discount will be offered to retailer and dealers who order large quantities of goods on consignment.
    2. Product brochures and product line catalogues will be available to potential customers upon request.
    3. There will be free trial periods of 7-10 days for potential customers.
    4. Good after-sales service will be provided.
    It is likely that the cumulative effect of the above promotional activities and the advertising campaign will encourage public recognition of the new product—Computer PC 06. We are looking forward to discussing with you about these recommendations.
    解析: 暂无解析

  • 第7题:

    问答题
    Practice 1  ● Your company recently sponsored an event and the head of marketing has asked you to write a report about it.  ● Write your report for the head of marketing  ● Outlining the reasons for choosing to sponsor the event  ● Describing the positive outcomes of sponsoring the event  ● Explaining the disadvantages that resulted from sponsoring the event  ● Making recommendations concerning future sponsorship activity.  ● Write 200-250 words.

    正确答案: 【参考范文】
    Report on Sponsoring ‘‘2009 Super Girl” Introduction:
    The purpose of this report is to find out reasons of sponsoring “2009 Super Girl” on Hu’nan TV and evaluate this decision in order to guide next year’s sponsoring policy.
    Reasons:
    This year’s “Super Girl” was sponsored by our company, as it would be shown on Hu’nan TV. It was expected that this exposure would improve public recognition of the company name and its products because during the break time the candidates, hosts and hostess will make recommendation to our casual clothes.
    Advantages & Disadvantages:
    We delegated a market research company to conduct an on line research in the week following the broadcast, and this revealed an increase of six percentage points in public awareness of our name in comparison with a year ago. Furthermore, after the program sales increased by nearly 50 percent immediately, compared with the same period in the previous year. Also, since we sponsored it we have received more offers than last years.
    The cost of sponsorship had taken up over half the total marketing budget for the current financial year, which was greater than expected. The research found that too many offers led to another problem: it is impossible for the company to complete the tasks punctually because we lack skilled workers and enough equipment.
    Recommendation:
    It would be advisable that sponsorship should be on the basis of the company’s financial ability and strictly follow its annual budget. Besides, proper investment on staff and new equipment would make contribution to the company’s development.
    解析: 暂无解析

  • 第8题:

    问答题
    Practice 1  ● You are the manager of a small factory and you have received this email from Ms. Spinks, Director of Sales at Twining Electricals.  ●Write a reply email  ● apologizing for the delay  ● explaining why the delivery was held up and why she has not been able to contact you  ● explaining how she will get the order in time  ● offering a small compensation for the delay  ●Write 60-80 words.  ●Write on your Answer Sheet.

    正确答案: 【参考范文】
    Dear Ms. Spinks,
    Thank you for writing an email concerning the missing delivery. I must apologize to you for the inconvenience caused by the delay. I have investigated the matter, and found out that a dockers’ strike at the port led to the delay. This morning we went to the port to negotiate with the dockers’ union for a quick loading, which is the reason why you were unable to get in touch with us. I must give you my apology for any inconvenience.
    I am happy to inform you that the dockers have agreed to ship the goods of your order and the ship may start sailing this afternoon so that it will reach your city in two days as soon as possible. In order to compensate for the delay, we are willing to offer you a 15% discount of the charge for your order.
    We look forward to receiving more orders from your company in the near future.
    Yours sincerely,David Bentley
    General Manager
    解析: 暂无解析

  • 第9题:

    问答题
    Practice 2  ● Recently your company is planning to bid for hosting an exhibition and now the manager of your company has asked you to write a letter to the organizing committee to introduce your company to them.  ● Write a letter to introduce the details about your company.  ● introducing the department structure and service,  ● introducing previous exhibitions you have hosted,  ● expressing your confidence in the success if you are permitted to host it.

    正确答案: 【参考范文】
    Dear Mr. Green,
    I am glad to know that now you are planning to organize an international automobile exhibition and we are greatly interested in this exhibition and would like to host it.
    Our company, Reliable Co. Ltd., established in the year 1985, is a professional company excelling in hosting organizations, providing supporting businesses and organizing conferences. We possess a domestic exhibition department and an international exhibition department separately, a development department, a design department, and a construction department, providing all-around services for our customers.
    During the thirty years, we have established a long-term cooperative relationship with a lot of famous exhibitions. We have hosted Automobile Asia, Tour Worldwide, and Electronic Products Show, etc. We have boasted of high-quality products and services to our clients. We have offered specially tailored services like stand design, promotional material printing, and showroom adornment for the clients. Our business partners come from many countries, such as the United States of America, Brazil, the United Kingdom, Australia, South Africa and Turkey, etc.
    Considering our rich experience in hosting exhibitions and arranging conferences, we truly believe that our co-operation will bring a win-win situation. We ensure that there will be a breakthrough and creations for your trade show.
    Yours Sincerely,
    Will Smith
    解析: 暂无解析

  • 第10题:

    问答题
    Practice 3  ● Your manager is considering whether to purchase or to rent a new company premise. He has asked you to write a report concerning this.  ● Write a report for your manager, including the following information:  ● what you know about the premise,  ● why it is good for you to take the relevant action,  ● how your company would benefit from it.  ● Write 200-250 words.

    正确答案: 【参考范文】
    To: Manager
    From: Will Smith
    Date: Oct.23, 2012
    Subject: New Premise
    Introduction
    The Health, Safety, and Environmental team and the Admin Team jointly inspected our targeted premise-16th floor of the Fortune Building. It is an upscale office building with very good facilities such as parking lot, and A/C. The top floor of the building is what we are looking at. It is quoted 100 per square meters per month.
    Recommendation
    We, the working team, suggest that we would like to take this premise. We made this decision after inspecting a dozen of office buildings in the three month’s. The judgment is made in terms of the cost, fame and accessibility. The schedule of its availability can also satisfy our schedule of moving.
    Conclusion
    In the downtown area, this is the ONLY new office building. Locating in the downtown area means that we get much closer to all our suppliers and customers. This will make us more appealing and bring us convenience, and also save our people time, cost and energy to travel from what we are now to the downtown area. The building has really very good fame that matches us as a Multi-National Company better than before. With respect to cost, our planned budget is enough to cover the cost, and according to the agency the offer is negotiable.
    解析: 暂无解析

  • 第11题:

    问答题
    Practice 9  ● You are the Purchasing Manager for a large company. Last month you decided to look for a new supplier for the stationery and office equipment that your company uses. You have found a new supplier, Compass Office Goods Ltd.  ● Write a memo to your company’s department heads:  ● explaining why you looked for a new supplier.  ● saying who the new supplier is.  ● asking for feedback about the goods that they supply.  ● Write 40—50 words.

    正确答案: 【参考范文】
    To: All Department Heads
    From: Purchasing Manager
    Date: July 20th
    Subject: About the Goods of the New Supplier
    As the former supplier couldn’t provide qualified stationery and office equipment to meet our satisfaction, we have decided to choose a new one—Compass Office Goods Ltd. We have distributed its sample products to each department. Any opinions about the goods it supplies will be welcome. Thank you.
    解析: 暂无解析

  • 第12题:

    问答题
    Practice 3  ● You are the Director of the Training Department. The CEO asked you to prepare a proposal for the company in-house course for the management discussion.  ● Write 200—250 words.

    正确答案: 【参考范文】
    Company In-house Training Course: Finance for Managers The Training Department has been asked to run this course again, which was very successful last time. It is going to take place at the Training Center of the Company from 1st to 10th October.
    Firstly, it should be known that it is an intensive, practical, residential course, which aims to improve the ability of managers to handle the financial and numerical aspects of their work. It will include the following aspects: understanding the underlying principles of financial management; developing the needed skills to plan and implement a budget; improving their ability to read and interpret accounting data as well as understanding and interpreting the company’s internal financial systems. After three days of training, managers are bound to have a better knowledge of how finance works in the company. Moreover, they can also learn how important it is to use information technology effectively in order to improving profitability.
    Secondly, we have received very positive feedbacks after the April course, in particular from the managers of the more recently established departments. They especially appreciated the practical and ‘the Company-based’ aspects of the course. We trust this course will meet the needs of non-financial managers already involved in budget planning and financial management as part of their job to some extent, and wishing to increase their expertise in job-related finance. However, it should be point out that the course is not designed for managers who have already undergone a professional training in finance.
    Thirdly, for participants, a certain amount of work will have to be done in preparation for the course. Managers will be required to analyze the financial procedures of their own departments. It will support a programme of group exercises and case studies with the purpose to stimulate discussion and decide on action, relating specifically to the company’s actual issues and problems. It is expected that the following topics will come out of this work: the structure of the company internal accounting systems, costing methods and cost control, profit analysis and cash-flow forecasts, capital and revenue spending, as well as the practical tools of measurement in financial performance.
    Fourthly, as the author of a well-known series of business skills publications, Tim Reeves has particular expertise in the needs of a medium-sized company with our range of business activities. Peter Harrington is the other consultant involved. He is a Financial Manager, with special contribution to relating the course content to the Company systems and procedures. With feedback from the April course and recent management recommendations, we will give more attention to the details of the company pricing policy.
    Candidates are expected to send completed internal application forms to Ross Dixon at the earliest possible time if it is their wish to reserve a place on this course. We will distribute further details of accommodation and exact timings within three days. Contact me on 55667788, if further information is required.
    Robert Peterson
    Training Officer
    解析: 暂无解析

  • 第13题:

    问答题
    Practice 1Directions: You are asked to write in no less than 150 words about the title of Increase of Farmers’ Income. You should study the following chart carefully, then write a composition to:1. describe the changes of farmers’ income in the past three years;2. give at least two possible reasons for the changes.

    正确答案:
    【参考范文】
    Increase of Farmers’ Income This chart shows the increase of farmers’ family income in the county from 2006 to 2008. The farmers’ family income in 2006 was 20000 yuan per family. It increased by 50% to 30000 yuan in the year of 2007, and jumped spectacularly to 45000 yuan, increasing by another 50% of the amount of 2007.
    From the result it can be seen that the farmers’ family income has increased sharply in the last three years, and they are living a better life now. I think several reasons account for the increase. Firstly, with the rapid development of our country’s economy, our government has paid more and more attention to the development of agriculture. Measures have been taken to encourage agriculture production and to protect the farmers’ interests. Agricultural taxes and other charges have been reduced, more funds have been invested in the development of agricultural projects, and crop prices have been raised. Secondly, thanks to the popularity of science and technology, and better education, many farmers are now using agricultural machinery or even high-tech in farming. Since mechanization and high-tech can help accelerate the increase of the output of agricultural products, farmers can sell more products and make more money.
    As the development of the economy goes further on, I think the farmers’ income will continue to increase in the future.
    解析: 暂无解析

  • 第14题:

    问答题
    Practice 1  ● Your Managing Director has decided that the company’s website should be improved and has asked you to consider ways of going about this.  ● Write a proposal for the Managing Director:  ● summarizing the strengths and weaknesses of the current website.  ● suggesting new services and information to be provided through the website.  ● explaining the benefits and the improvements would bring.  ● Write 200-250 words.

    正确答案: 【参考范文】
    To: Mr. Smith, Managing Director
    From: John Walker, Head of the Administrative Department
    Date: Feb. 28, 2012
    Proposal on improving company’s website service This report aims at summarizing the strengths and weaknesses of the current website, and recommending new services and information to be provided through the website.
    Strengths
    Our current website can streamline business processes to improve efficiencies of operations. According to information provided by current website, we can analyze past customer behavior to anticipate the needs of customers, which allows suppliers and customers controlled access to the date they require.
    Over the Web now we are capable of offering products and services to the customers. We can present products more effectively,take orders and invoice on-line, which means improving business profit and offering a faster,more responsive service for customers. Through website we have built our reputation on high quality products and personal service.
    Weaknesses
    Because we need to offer 24-hour website service, we have to take on more expenses. In order to tackle the potential systems failures we also need to keep up-to-date with technical advances.
    Currently many e-commerce customers lack faith in system security. It’s difficult for customers to trust e-commerce when they can’t see the practices behind the promises.
    Recommendation
    I would like to recommend a portfolio of on-line service,combining online files with data collected about people’s off-line purchase to improve target promotions,thus making our website popular and depart from its once-serious image. With new offerings, the content makeover should attract enough users and keep them there long enough for the company to increase advertising and e-commerce sales to larger revenue.
    解析: 暂无解析

  • 第15题:

    问答题
    Practice 6  ● You are working for a large export company. The Export Company is going to arrange meetings of the clients in America, in Europe and in Asia. The CEO has asked you to write a letter to invite a guest speaker at a luncheon to be held by leaders in commerce, or specialists in a field of science.  ● It is necessary to include the information below in the letter:  ● Why are you writing to the guest speaker, say, Mr. Bush?  ● What event is going to be held?  ● When and where the event is going to be held?  ● What do you offer the guest speaker by way of compensation?  ● Write 200-250 words.

    正确答案: 【参考范文】
    February 12, 2006
    Dear Mr. Bush,
    I am very pleased to inform you that an event will take place this month in Shanghai. Perhaps you may have heard that we arrange meetings of our clients in America, in Europe, and in Asia regularly, where they will have a chance to listen to a talk held by leaders in commerce, or specialists in a field of science.
    With a good understanding of your vast experience in data processing and electronic communications, we are writing to invite you to be our guest speaker at a luncheon to be held in Shanghai on Feb.26. We will appreciate it very much if you could spare some time and give a talk of about one hour, and be kind enough to answer questions afterwards. It will be our great honor if you manage to come to the Hotel Continental at 11 a.m. to settle details of the program, or send us full particulars in writing ahead.
    Together with traveling expenses and two days’ accommodation in Shanghai, we will pay you a fee of $ 1,000. It is hardly necessary for us to add that such a meeting will help to bring the operations of the Export Company to the attention of a group of businessmen who are interested.
    It’s our sincere hope that you will be able to be present on this occasion. We are looking forward to hearing from you soon.
    Yours sincerely,
    Clement Hudson
    解析: 暂无解析

  • 第16题:

    问答题
    Practice 2  ● In order to explore a foreign market, your company has decided to change its name to suit that foreign market, from LGD to LNO. You are the assistant to the Managing Director and are asked to inform all the staff of the name change.  ● Write a memo:  ● Informing them of the new name,  ● Telling them when to use the new name,  ● Stating that they should only use the new name after that time.  ● Write 30-40 words on the opposite sheet.

    正确答案: 【参考范文】
    To: All the staff
    From: Lucy Smith, Assistant to MD
    Date: 20 July 2008
    Subject: Company’s Name Change
    To explore a foreign market, our company has made a decision to change its name from LGD to LNO to suit that foreign market. This name will be officially used on 26 July 2008. Please notice that only the new name should be used from that time on.
    解析: 暂无解析

  • 第17题:

    问答题
    Practice 2  ● Your company has decided to protect itself safer from industrial espionage. You have been asked to put forward a proposal concerning this.  ● Write your proposal, including the following:  ● identifying the problems with security,  ● suggesting possible measures to be taken,  ● mentioning possible dissatisfactions from within with the policy,  ● recommendations for how to make the staff happy with it.  ● Write 200—250 words.

    正确答案: 【参考范文】
    Introduction
    The objective of this proposal is to make the employees pay more attention to industrial espionage and concerning it, we should take some effective measures to cope with the problems.
    Findings
    A recent investigation has shown that there is something wrong with our company’s security, which will have a very bad effect on development of the company in an all-round way. For instance, a new product programme has been on the discussion. But, some company plans a similar program earlier than us. We have to bear the unpredictable loss. Apart from that, it is very irresponsible for some employees to reveal our customers’ personal information, which defames our company’s reputation as well as despises one’s own moral quality.
    Recommendations
    Concerning the seriousness of this issue, I would propose that some useful and effective measures should be taken. First of all, only the high level personnel can access to the top confidential documents and other employees cannot look over them or even borrow them with any excuse. Secondly, each employee without his or her own ID and password can not enter the center system of the company’s computer. Thirdly, impeachment mechanism should be improved.
    Conclusion
    To some extent, these measures would naturally result in dissatisfactions from the staff who may feel restrained. At the same time, they may suspect that our company has no faith in them. As a result, I strongly propose that we should make the staff aware of the importance of anti-espionage actions and we will spare no effort to protect our company safer from industrial espionage.
    解析: 暂无解析

  • 第18题:

    问答题
    Practice 8  ● You are the Director of the Human Resources Department. The CEO has asked you to prepare a proposal on how to turn classroom training into workplace learning for the management discussion.  ● Write the proposal explaining how to turn the classroom training into workplace learning.  ● In your proposal, you need to:  ● refer to the importance of turning professional training into workplace learning,  ● summarize the key factors in effective learning cycle such as goals, practice, and application, etc.  ● Write 200-250 words on the separate answer paper provided.

    正确答案: 【参考范文】
    To: Mr. Mark Hudson, CEO
    From: Paul Christina, Director of the Human Resources Department
    Date: May 28, 2012
    Proposal on how to turn classroom training into workplace learning As requested by the CEO, I am submitting this report to the management for consideration. The purpose of this report is to summarize the key factors in making effective learning cycle.
    Our company will provide overall training programmes, aiming at improving staff’s performance. However, classroom training does not always turn into valuable learning. As everyone knows, we can acquire much of the knowledge needed for effective job performance through practical experience, instead of from specific training programmes. Based on the statistics, it is unlikely that trainees on a typical corporate training programme apply more than 3 per cent of what they have learnt to their work. Most people cannot remember at least 10 per cent of what they have learned within a week of receiving training.
    How do we ensure that professional training work for the employees, administrative staff and company alike? As far as I am concerned, the following key factors need to be taken into account:
    Objectives: Trainees should have clear objectives. When trainees have clear objectives to achieve in all training programmes they are more likely to learn effectively and gain the competences they need.
    Practice: Trainees should have the chance to experiment with different ways of doing things, observe how others do their jobs, try new skills and get specific feedback on their performance.
    Application: Trainees should be capable of applying what they have learned to real work situations and evaluate the consequences, according to the insights they have acquired in the goal-setting and training.
    Attitude: Employees should adopt a positive and mature approach, with practical expectations about what the training programmes can achieve. The employees should be instructed to realize the long-term value of training and motivated to take ownership of the learning process.
    解析: 暂无解析

  • 第19题:

    问答题
    Practice 3  ● Last week, you visited your company’s partner agency in Paris to see whether you can collaborate on a big advertising account (here means description or explanation of conduct) for Soda-Taste.  ● Look at the notes below which you sketched and drafted during the visit.  ● Then, using this draft, write a short memo report to your company’s Managing Director, Bill Baker.  ● Write l20—140 words.  he visit: to collaborate on big advertising account for Soda-Taste  Findings: French agency working on plans for the ad campaign now;very positive about the idea of collaborating  Conclusion: the project is important;profitable across Europe

    正确答案: 【参考范文】
    Report on Visit to Partner Agencies in Paris
    To: Bill Baker, Managing Director
    From: Lily Bates
    Date: 2 July 2008
    Introduction
    This report aims to describe the situation and make recommendations on how we can collaborate on this important project with our partner agency in Paris.
    Findings
    The findings are as follows:
    The French agency is already working on plans for the ad campaign now.
    They are very positive about the idea of collaborating.
    They suggest a pan-European advertisement, which means the same ad in different countries, but with local and famous actors in each country.
    Conclusion
    The Soda-Taste account is very important to both of our markets and at the same time very profitable across Europe. Therefore, we should start with the planning of the project as soon as we can, and make a decision on the time schedule.
    解析: 暂无解析

  • 第20题:

    问答题
    Practice 6  ● You are the factory manager of a car company. You are waiting for urgently needed components from your purchasing department.  ● Write a note to Mr. Smith, the Assistant Purchasing Manager:  ● Enquiring about the reason for the delay;  ● Stating when the components are needed;  ● Suggesting a meeting to discuss future deliveries.  ● write 30-40 words.

    正确答案: 【参考范文】
    I’m writing to enquire about the reason of the delay of the ordered components. The components are needed by next Friday. In order to smooth our collaboration, I suggest we should have a meeting to discuss future deliveries.
    解析: 暂无解析

  • 第21题:

    问答题
    Practice 8  ● You are the Managing Director of a company whose profits have recently increased and you would like to reward staff for this.  ● Write an email to all staff:  ● thanking them for their contribution  ● explaining why profits increased  ● telling them what their reward will be.  ● Write 40-50 words.

    正确答案: 【参考范文】
    To: All Staff
    From: Bill Bush
    Date: 7th December 2002
    Subject: Staff Reward
    Because of your hard work and long working hours, the profits of our company this month increased by 10% compared with the same period last year. I would like to thank you for your long devoted work. A party hold at the Grand hotel has been arranged tomorrow as a prize.
    Enjoy!
    解析: 暂无解析

  • 第22题:

    问答题
    Practice 5  ● You are a department manager at a large IT company. Next week you are going to Beijing to discuss an important contract.  ● Write a note to your assistant:  ●Saying when you want to leave and return;  ●Asking him to book flights;  ●Telling him in which hotel to book a room.  ● Write 40-50 words on your separate sheet.

    正确答案: 【参考范文】
    Peter,
    Just a quick note to tell you that I’m leaving for Beijing next month. Could you please do me the favor of booking a flight to Beijing on November 12th and the return one on November 15th? Plus, please reserve a room for me at the Holiday Inn on Dushun Road in Beijing. Thanks.
    Mark
    解析: 暂无解析

  • 第23题:

    问答题
    Practice 1  ● You work for a large company. You are going to be transferred to another department within your company.  ● Write an email to all staff:  ● telling them which department you are moving to  ● saying when you will be moving department  ● explaining what your new responsibility will be.  ● Write 40-50 words.

    正确答案: 【参考范文】
    Dear colleagues,
    I am writing to tell you that I will leave this department so as to take over a new job in the purchasing department. My new job will begin on June 7th, 2009 and negotiating supply contracts will be my main responsibility.
    Thank you.
    Karen
    解析: 暂无解析